Marketing Director

Cashrichtimerich; SHREWSBURY; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading manufacturer in Shrewsbury is seeking a Head of Marketing to oversee the Marketing Function and manage a small team. The successful candidate will have extensive experience in FMCG or Ecommerce, demonstrating strong commercial and management skills. This permanent, full-time role offers hybrid working arrangements, allowing for remote work a couple of days per week.

Qualifications

• Extensive experience within FMCG, FOOD or Ecommerce
• Strong general marketing, commercial and management skills
• Experience in D2C markets

Responsibilities

• Manage day-to-day activities of the Marketing Team including Ecommerce & Digital Marketing.
• Deliver key targets within the pre-defined Marketing Plan.
• Conduct competitor analysis and develop relevant strategies.
• Lead projects in e-commerce, website improvements, PPC campaigns, and new product launches.

Skills

Commercial acumen

Analytical skills

Excellent communication

IT literacy

Job description

Overview

Head of Marketing / Marketing Director role for a Shrewsbury-based manufacturer. Hybrid working arrangements are available. This role is responsible for the day-to-day running of the Marketing Function and the direct supervision of a small team. The successful candidate will display strong departmental and management skills, a commercial flair, and a track record of delivering structured growth.

Responsibilities

• Manage day-to-day activities of the Marketing Team including Ecommerce & Digital Marketing
• Deliver key targets within the pre-defined Marketing Plan, within relevant budgets
• Conduct competitor analysis and develop relevant strategies
• Lead projects in e-commerce, website improvements, mail shots, PPC campaigns, new product launches etc
• Product & Range Management and promotion
• Brand Management & Communications
• Hands-on cover & support as required

Qualifications

• Extensive experience within FMCG, FOOD or Ecommerce; strong general marketing, commercial and management skills; experience in D2C markets
• High attention to detail, well-organised, motivated, reliable and flexible
• Strong sales focus, analytical approach, IT literate, and excellent communication skills

Location & Employment Type

• Shrewsbury-based site; hybrid option (able to work from home a couple of days per week)
• Permanent, Full-time

About the Employer

L & C Consulting specialises in recruitment for permanent and temp-to-perm roles in the Shropshire area. We are an equal opportunities employer; applicants must be eligible to work in the UK full time without restriction.