Senior Strategic Alliance Manager

Avalara, Inc.; Greater London; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading eCommerce solutions provider in Greater London is seeking an experienced professional to grow strategic partnerships and enhance market presence. In this hybrid role, you will manage collaborations with partners and lead marketing initiatives. The ideal candidate has over 5 years in partner/channel experience, strong sales skills, and familiarity with AI technologies. You will represent the company at key industry events. Competitive compensation and benefits await the right candidate.

Benefits

Paid time off

Paid parental leave

Private medical insurance

Qualifications

• 5+ years of partner/channel experience.
• Experience building partner marketing activities.
• Ability to engage at C-Suite and Executive level.
• Flexible with ownership and analytical mindset.
• Experience with multiple languages is a plus.

Responsibilities

• Grow eCommerce partnerships to enhance market presence.
• Support regional go-to-market strategies with partners.
• Manage KPIs and performance metrics for partners.
• Organize joint marketing projects with strategic partners.
• Represent the company at industry events.

Skills

Partner/channel experience

Sales expertise

AI-related technologies

Collaborative attitude

Problem-solving capabilities

Education

Bachelor's degree

Tools

Salesforce

Office Suite

Atlassian/Jira

Job description

What You’ll Do

You will grow strategic eCommerce partnerships that inspire Avalara's revenue growth and strengthen our position across Europe's digital commerce landscape. Working with the Strategic Alliances, Sales, and Marketing teams, you'll design and build joint go-to-market initiatives that generate qualified opportunities and deliver revenue for Avalara. You will influence the expanding Avalara's presence within leading eCommerce ecosystems, creating long-term value for both partners and the wider business.

What Your Responsibilities Will Be

• Recruit and grow eCommerce-focused partners across EMEA to expand Avalara's market presence and accelerate revenue growth
• Support and complete regional go-to-market strategies with partners, build relationships at all levels to lead qualified sales pipeline
• Build executive understanding and commitment on important partnership goals, securing strategic engagement from leadership across partner organisations
• You will be the primary contact to increase partner knowledge through proactive enablement, training, and effective management of sales, product, and commission-related enquiries
• You will be the liaison between Avalara's sales teams and partners to foster collaboration, increase bookings, and exceed territory performance goals
• Manage KPIs and performance metrics, identifying opportunities to enhance partner productivity and overall programme success
• You will lead partner marketing projects in collaboration with Partner Marketing Managers, creating impactful joint campaigns with strategic eCommerce and technology partners
• Represent Avalara at industry events, conferences, and partner forums to promote our brand and strengthen relationships across the EMEA ecosystem
• Some regional and international travel will be required
• You will report
• This is a hybrid role and you would need to travel to the Brighton or London office.

What You'll Need to be Successful

• Bachelor's degree
• Must have 5+ years of partner/channel experience
• You will have experience building partner marketing activities to and through the channel
• Possess a solid sales foundation with an optimistic personality
• Engage at the C-Suite and Executive level both internally and externally
• You will be Flexible with the ability take ownership and an analytical, results orientated approach to all tasks and projects
• You will have experience with their work and an ability to apply that passion to both daily tasks and larger, longer term projects
• Competency with Salesforce, Office Suite, Atlassian/Jira a benefit
• You will be collaborative and team-oriented attitude
• Problem-solving capabilities
• Additional languages desirable

#LI-Hybrid

Avalara is an AI-first Company

AI Experience

• You’ll bring experience using AI and AI-related technologies, ready to thrive here.
• You’ll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers.
• You’ll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.

How We'll Take Care of You

Total Rewards

In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.

Health & Wellness

Benefits vary by location but generally include private medical, life, and disability insurance.

Inclusive culture and diversity

Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and executive sponsorship.

What You Need To Know About Avalara

We’re defining the relationship between tax and tech.

We’ve already built an industry-leading cloud compliance platform, processing over 54 billion customer API calls and over 6.6 million tax returns a year. Our growth is real - we're a billion dollar business - and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world.

We’re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we’ve designed, that empowers our people to win. We’ve been different from day one. Join us, and your career will be too.

We’re An Equal Opportunity Employer

Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.