Innovation Marketing Manager – Appliances (Global, Remote)

PepsiCo Deutschland GmbH; Greater London; Hybrid; GBP 55,000 - GBP 75,000; Full time

Job summary

A global consumer goods company in Greater London seeks a Strategic Marketer to own the complete lifecycle of the appliances category. You will drive product strategy, collaborate with cross-functional teams, and lead market research to identify consumer insights. The ideal candidate will have over 7 years of marketing experience in FMCG or Appliances and a master's degree in marketing. If you are passionate about consumer-led innovation, this role offers exciting opportunities for growth and collaboration in a flexible environment.

Qualifications

• 7+ years of marketing experience in product & innovation, ideally in FMCG or Appliances.
• Consumer-centric mindset with a passion for understanding consumer behavior.
• Strong strategic acumen with a focus on action and experimentation.

Responsibilities

• Develop product strategy for appliances category across multiple markets.
• Lead consumer and market research to identify trends and opportunities.
• Collaborate with R&D, design, supply chain, and marketing teams to launch products.

Skills

Strategic marketing

Consumer research

Communication

Collaboration

Data analysis

Education

Master's degree in marketing or related field

Job description

A global consumer goods company in Greater London seeks a Strategic Marketer to own the complete lifecycle of the appliances category. You will drive product strategy, collaborate with cross-functional teams, and lead market research to identify consumer insights. The ideal candidate will have over 7 years of marketing experience in FMCG or Appliances and a master's degree in marketing. If you are passionate about consumer-led innovation, this role offers exciting opportunities for growth and collaboration in a flexible environment.