Senior CRO & Digital Growth Lead

Parking Network BV; Manchester; Hybrid; GBP 50,000 - GBP 70,000; Full time

Job summary

A leading travel technology firm in Manchester is seeking an Ecommerce Optimisation Lead to enhance user experiences and drive conversion rates across websites. You will collaborate across the Product, Tech, and Digital Analytics teams, develop A/B tests, and optimize digital journeys to meet KPIs. The ideal candidate has experience in e-commerce, digital marketing, analytics, and UX design, with strong communication skills. This role offers substantial growth potential in a dynamic work environment.

Benefits

25 days holiday, increasing with service

On-site gym

10% company pension

Flexible benefits and discounts

2 paid volunteering days per year

Qualifications

• Strong background in digital marketing, website analytics, and A/B testing methodologies.
• Proven experience of establishing and driving Ecommerce optimisation.
• Effective communication skills with the ability to collaborate and influence.

Responsibilities

• Lead the optimisation strategy for ecommerce journeys to improve conversion rates.
• Develop and execute a comprehensive Conversion Rate Optimisation (CRO) strategy.
• Drive digital growth through optimisation of digital journeys.

Skills

Digital marketing

Website analytics

A/B testing

User experience design

Analytical skills

Education

Degree level or equivalent

Tools

Google Analytics

Excel

Job description

A leading travel technology firm in Manchester is seeking an Ecommerce Optimisation Lead to enhance user experiences and drive conversion rates across websites. You will collaborate across the Product, Tech, and Digital Analytics teams, develop A/B tests, and optimize digital journeys to meet KPIs. The ideal candidate has experience in e-commerce, digital marketing, analytics, and UX design, with strong communication skills. This role offers substantial growth potential in a dynamic work environment.