B2C CRM Campaigns Specialist

Digital Science; Remote; GBP 35,000 - GBP 50,000; Full time

Job summary

A pioneering technology company in the UK is seeking a CRM Executive to enhance customer communications. This role involves executing and optimizing CRM strategies for B2C audiences, hands-on campaign management using Customer.io, and data analysis to improve performance. The ideal candidate has solid CRM or email marketing experience and a collaborative spirit, ready to innovate in a data-driven marketing team. This is a full-time position with potential for growth in a supportive environment.

Qualifications

• Proven experience in an email marketing, CRM, or marketing operations role.
• Strong copywriting skills, particularly for email content.
• Comfortable analysing campaign performance and drawing actionable insights.

Responsibilities

• Own the execution of campaigns in the CRM platform.
• Support A/B testing to improve engagement.
• Collaborate with stakeholders to deliver campaigns.

Skills

Email marketing experience

Data analysis skills

Copywriting skills

CRM platform knowledge

Project management

Collaborative mindset

Tools

Customer.io

Job description

A pioneering technology company in the UK is seeking a CRM Executive to enhance customer communications. This role involves executing and optimizing CRM strategies for B2C audiences, hands-on campaign management using Customer.io, and data analysis to improve performance. The ideal candidate has solid CRM or email marketing experience and a collaborative spirit, ready to innovate in a data-driven marketing team. This is a full-time position with potential for growth in a supportive environment.