Global Performance Director, DTC & Paid Media Strategy

Publicis Groupe; Greater London; Hybrid; GBP 100,000 - GBP 125,000; Full time

Job summary

A leading marketing agency is seeking a talented individual to manage digital media strategies for a top global client. The role involves leading lower-funnel performance campaigns across multiple channels, ensuring effective execution and managing a skilled team. With a focus on e-commerce and direct-to-consumer accounts, candidates should have over 6 years of experience in performance media, particularly in paid search and shopping. This position supports a hybrid working model, combining flexibility with a collaborative team environment.

Benefits

WORK YOUR WORLD opportunity

REFLECTION DAYS

HELP@HAND BENEFITS

FAMILY FRIENDLY POLICIES

BIRTHDAY DAY OFF

GREAT LOCAL DISCOUNTS

Qualifications

• Over 6 years of experience managing large-scale performance accounts.
• Hands-on experience with optimizing paid search and shopping campaigns.
• Experience working with e-commerce or DTC-led accounts.

Responsibilities

• Lead planning, activation, optimization of lower-funnel performance campaigns.
• Translate global DTC objectives into clear channel strategies.
• Manage team members and drive test & learn initiatives.

Skills

Performance media expertise

Search and Shopping management

Client-facing confidence

Job description

A leading marketing agency is seeking a talented individual to manage digital media strategies for a top global client. The role involves leading lower-funnel performance campaigns across multiple channels, ensuring effective execution and managing a skilled team. With a focus on e-commerce and direct-to-consumer accounts, candidates should have over 6 years of experience in performance media, particularly in paid search and shopping. This position supports a hybrid working model, combining flexibility with a collaborative team environment.