Ecommerce Growth & Performance Marketing Lead

Rodial Ltd.; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading skincare company in Greater London seeks a Head of Ecommerce and Performance Marketing. This role involves leading a multi-channel digital strategy to enhance revenue and improve user experience while managing performance marketing budgets. You will analyze site performance, develop online content, and oversee digital marketing campaigns. The ideal candidate has strong skills in various digital tools and a proven track record in ecommerce strategy. The position is dynamic with responsibilities that require strong analytical and leadership capabilities.

Qualifications

• Previous experience at a senior level in ecommerce marketing.
• Proven track record in building online strategies for acquisition and retention.
• Ability to juggle multiple projects effectively.

Responsibilities

• Lead and plan digital strategy execution to meet revenue goals.
• Analyze site performance for improvements in user experience.
• Manage budgets and forecasts to align with business objectives.
• Develop and implement the digital marketing strategy.
• Ensure alignment with brand marketing and retail activities.

Skills

Strong understanding of Shopify

Strong analytical skills

Experience in paid search

Experience in paid social

Knowledge of email marketing

Understanding of organic search

Tools

Klaviyo

Google Analytics

Meta Ad Platforms

Job description

A leading skincare company in Greater London seeks a Head of Ecommerce and Performance Marketing. This role involves leading a multi-channel digital strategy to enhance revenue and improve user experience while managing performance marketing budgets. You will analyze site performance, develop online content, and oversee digital marketing campaigns. The ideal candidate has strong skills in various digital tools and a proven track record in ecommerce strategy. The position is dynamic with responsibilities that require strong analytical and leadership capabilities.