Marketing Operations Manager

NAFEMS Ltd; Hamilton; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A marketing consultancy is seeking an experienced marketer to manage the marketing tech stack, implement lead generation frameworks, and work with Salesforce on dashboards. The ideal candidate has over 5 years of marketing experience, strong analytical skills, and proficiency in tools like Google Analytics and Hootsuite. This flexible role allows for remote, hybrid, or office-based work and requires a proactive mindset to develop full-scale marketing campaigns from briefings.

Qualifications

• 5+ years of experience in a marketing role preferred.
• Experience with successful lead generation campaigns and funnel construction.
• Proficiency with analytical tools and email autoresponders is essential.

Responsibilities

• Manage and use the marketing tech stack.
• Implement funnels and lead‑scoring frameworks.
• Work with CRM on dashboards and flows.

Skills

Analytical mindset

Problem-solving

Communication skills

Organisational skills

Lead generation

CRM proficiency

Tools

Google Analytics

Campaign Monitor

Hootsuite

Salesforce

Job description

Location: Remote, Hybrid or Office-Based - Hamilton, Lanarkshire

Hours: Full Time – Return to Work hours considered

Salary: Competitive Salary - dependent on location (Hybrid v Remote) and experience.

The role:

NAFEMS is seeking an experienced and self‑motivated marketer to join our team. You’ll be competent in many aspects of the marketing function, but your focus will be on managing and using the marketing tech stack, implementing funnels and lead‑scoring frameworks to generate leads for the sales team, working with our CRM (Salesforce) on building dashboards and flows, and acting as the bridge between our technology partners & consultants and the main marketing team.

You’ll be an experienced marketer, able to visualise, pitch, and implement new ideas and frameworks, own our marketing funnels and lead‑generation processes, and work effectively as part of the general marketing team. This is a role for someone who can truly demonstrate ROI.

You're a “do‑er” – the type of person who takes a brief and runs with it, and isn't phased by pulling together full‑scale campaigns from a one‑line brief.

Reporting to the Chief Marketing Officer, you will be part of a small, agile team and be comfortable with a hybrid working arrangement with an internationally spread non‑profit organisation.

What are you like?

• Analytical and problem‑solving mindset, with superb attention to detail
• Good organisational and prioritisation skills and the ability to handle multiple projects simultaneously
• Experience with successful lead generation campaigns and funnel construction
• Strong interpersonal and communication skills – able to work independently and maintain focus
• Proficiency with analytical tools (e.g., Google Analytics), email autoresponders (Campaign Monitor), social media software (Hootsuite), CRM (Salesforce) is essential
• A natural communicator who can explain complex data in an effective manner
• 5+ years of experience in a marketing role preferred

How to Apply:

Send your CV with a covering letter, referencing REF: MAR2601 including salary expectations and whether you would prefer a remote, hybrid, or office‑based role, [e-mail]

NAFEMS is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or all other protected characteristics. nafems.org/dei