Digital PR Director — Hybrid Strategy Leader

Sleepinggiantmedia Ltd; Remote; GBP 125,000 - GBP 150,000; Full time

Job summary

A leading digital marketing agency in Folkestone is seeking a Digital PR Director to drive strategy and innovation in Digital PR. This role involves owning the Digital PR service, developing team members, and ensuring high-quality deliverables. Candidates should possess substantial agency experience and a strong network in media. The company promotes a flexible work culture and values continuous learning, making it an exciting opportunity for someone looking to make an impact in the digital landscape.

Benefits

Starting salary of £49,000+ DOE

Flexible working arrangements

Professional development opportunities

Qualifications

• 7–10+ years in Digital PR and content-led marketing.
• Experience in digital marketing agencies and team management.
• Strong media contacts network in the UK.

Responsibilities

• Own and develop the Digital PR service.
• Lead Digital PR strategy across key accounts.
• Set campaign KPIs and lead performance reporting.
• Collaborate with SEO, Content, Accounts, and Project teams.

Skills

Strategic Digital PR leadership

Mentoring and developing people

Commercial awareness

Analytical thinking with data

Collaboration with teams

Strong communication

Curiosity about Digital PR trends

Accountability in performance

Tools

Digital PR tools

SEO tools such as Ahrefs or BuzzStream

Job description

A leading digital marketing agency in Folkestone is seeking a Digital PR Director to drive strategy and innovation in Digital PR. This role involves owning the Digital PR service, developing team members, and ensuring high-quality deliverables. Candidates should possess substantial agency experience and a strong network in media. The company promotes a flexible work culture and values continuous learning, making it an exciting opportunity for someone looking to make an impact in the digital landscape.