Group Marketing Manager

Read Motor Group; Grimsby; On-site; GBP 100,000 - GBP 125,000; Full time

Job summary

A leading automotive group in Grimsby is looking for an experienced Group Marketing Manager to oversee the entire marketing strategy and activities of the company. The ideal candidate should have a strong understanding of performance marketing and online sales channels along with a proven track record in multi-channel marketing strategies. This role involves developing campaigns and managing customer-facing platforms to achieve the company's objectives. Competitive benefits and a collaborative work environment are offered.

Benefits

Salary Extras scheme including discounts

Discounted gym memberships

Early Pay Scheme

22 days holiday allowance

Company car

Free parking

On-site parking

Qualifications

• Experience as a marketing manager in a similar role.
• Proven ability to drive results through effective marketing strategies.
• Hands-on approach to motivating stakeholders.

Responsibilities

• Develop and manage digital prospecting.
• Manage all customer‑facing platforms including the group website.
• Develop the group marketing strategy in line with brand requirements.

Skills

Performance marketing

Online sales channels

Multi-channel marketing strategies

Affiliate marketing

PPC

SEO

Social media

Digital channels

Job description

We have an exciting opportunity for an experienced marketing professional to join our award winning and family‑ran group, representing Hyundai, Volkswagen, Cupra and Skoda brands.

As the Group Marketing Manager, you will be responsible for all aspects of our marketing strategy and activity, as leader of our marketing department and a key member of our senior management group structure.

Our ideal candidate will have a sound understanding of performance marketing and online sales channels and a proven ability to drive results. You will have prior experience in a similar role as well as experience building effective multi‑channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels. You will be inspirational, hands‑on and possess the ability to motivate and develop the stakeholders to deliver the results our brands deserve.

Reporting to the Managing Director, taking a collaborative approach you will work closely with our management team across our locations to formulate and implement marketing campaigns to achieve our set objectives.

Key responsibilities

• Develop and manage digital prospecting
• Manage all customer‑facing platforms including the group website
• Database management
• Develop the group marketing strategy in line with manufacturer brand requirements to achieve set objectives.
• Lead all online and offline marketing and promotional activities
• Create marketing campaigns across all digital channels to drive strong return on investment with maximum efficiency
• Manage direct communications to owners and prospects

Hours of work are 8:30 am to 5:30 pm Monday to Friday with an hour lunch break.

Benefits

• Salary Extras scheme, which includes discounts on shopping, travel and household essentials.
• Support for Health & Wellbeing with discounted gym memberships and an Employee Assistance Programme.
• Early Pay Scheme, allowing you to access up to £500 of your monthly salary in advance of payday.
• Holiday allowance of 22 days, which can rise up to
• Company car.
• Free parking.
• On‑site parking.

This is an excellent opportunity to work for a forward‑thinking, family‑owned company, in a state‑of‑the‑art showroom, working with one of the UK’s fastest‑growing automotive brands.

Social media

Featuring the latest news, stories and updates.