Audience Insights Architect for Digital Transformation

arts.wales; Cardiff; Hybrid; GBP 80,000 - GBP 100,000; Part time

Job summary

A prominent dance organization is seeking a partner for audience research to support their digital transformation project. The role includes conducting in-depth analysis and providing actionable recommendations to enhance audience engagement and understanding. The successful partner will be responsible for delivering a comprehensive report, addressing key questions about audience motivations and preferences, with a budget of £10,000. All communications must be bilingual in English and Welsh.

Qualifications

• Strong analytical skills to interpret audience data.
• Experience with CRM systems and audience development.
• Ability to communicate findings effectively.

Responsibilities

• Conduct audience research to gather actionable insights.
• Provide recommendations for audience engagement.
• Deliver a comprehensive report on audience behaviours.

Skills

Research analysis

Audience segmentation

CRM system knowledge

Communication skills

Job description

A prominent dance organization is seeking a partner for audience research to support their digital transformation project. The role includes conducting in-depth analysis and providing actionable recommendations to enhance audience engagement and understanding. The successful partner will be responsible for delivering a comprehensive report, addressing key questions about audience motivations and preferences, with a budget of £10,000. All communications must be bilingual in English and Welsh.