Growth Marketing Lead for Fintech App Launch

EC Markets Group; Greater London; On-site; GBP 50,000 - GBP 70,000; Full time

Job summary

A London-based investment startup is looking for a hands-on Growth & Performance Marketing Manager to launch a new investment app in the UK. This individual will be responsible for acquiring 2,000 new users monthly through targeted campaigns across various platforms, analyzing data for performance optimization, and building referral mechanics. The ideal candidate has 4-6 years of growth marketing experience in a fintech environment and is proficient in campaign management tools such as Google Ads and Facebook Ads Manager.

Qualifications

• 4-6 years of hands-on growth marketing experience, preferably in fintech.
• Proven track record of achieving aggressive user acquisition targets.
• Strong analytical skills for data-driven decision-making.

Responsibilities

• Manage paid campaigns across Google Ads, Meta, YouTube, etc.
• Optimize performance to achieve user acquisition targets.
• Build and manage conversion funnels and tracking mechanisms.

Skills

Campaign optimization in Google Ads

Data analysis

Briefing creatives

Understanding UK financial services marketing

Mobile attribution tools experience

Tools

Google Analytics

Amplitude

Meta Ads Manager

Landing page builders

CRM platforms

Job description

A London-based investment startup is looking for a hands-on Growth & Performance Marketing Manager to launch a new investment app in the UK. This individual will be responsible for acquiring 2,000 new users monthly through targeted campaigns across various platforms, analyzing data for performance optimization, and building referral mechanics. The ideal candidate has 4-6 years of growth marketing experience in a fintech environment and is proficient in campaign management tools such as Google Ads and Facebook Ads Manager.