Hybrid Marketing Activation Lead — Growth & Impact

The Marketing Meetup Ltd; Sutton; Hybrid; GBP 40,000 - GBP 45,000; Full time

Job summary

A dynamic packaging solutions company in Sutton is seeking a Marketing Activation Lead to drive brand awareness and lead generation. This role involves managing digital marketing campaigns, optimizing lead nurturing processes, and developing sales enablement materials. The ideal candidate has 3+ years of B2B marketing experience, with a strong analytical mindset and expertise in CRM tools like HubSpot. Offering a competitive salary of £40,000–£45,000 and a hybrid working model with additional benefits.

Benefits

25 days holiday plus bank holidays

Private healthcare

Contributory pension

Performance-related bonuses

Qualifications

• 3+ years’ experience in B2B marketing with proven success.
• Expertise in CRM and digital advertising with analytical skills.
• Experience working closely with a sales team is preferred.

Responsibilities

• Convert potential leads to marketing qualified leads.
• Create activation plans with commercial targets.
• Manage paid digital campaigns on various platforms.
• Build email marketing programmes to nurture prospects.
• Develop sales enablement materials for sales team.
• Monitor website performance and SEO analytics.
• Report on ROI and lead quality.

Skills

B2B marketing

Performance marketing

Lead generation

CRM

Digital advertising platforms

Marketing automation

Analytical mindset

Tools

HubSpot

Job description

A dynamic packaging solutions company in Sutton is seeking a Marketing Activation Lead to drive brand awareness and lead generation. This role involves managing digital marketing campaigns, optimizing lead nurturing processes, and developing sales enablement materials. The ideal candidate has 3+ years of B2B marketing experience, with a strong analytical mindset and expertise in CRM tools like HubSpot. Offering a competitive salary of £40,000–£45,000 and a hybrid working model with additional benefits.