Digital Marketing Manager

Thubelisha; Basildon; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading online retailer in Basildon is seeking a Digital Marketing Manager to manage performance marketing campaigns. The ideal candidate will have extensive experience with Google Ads and a proven track record in achieving growth targets. Responsibilities include planning and optimizing paid campaigns, managing budgets, and collaborating with internal teams. This role offers a dynamic environment with numerous employee benefits, including bonuses and flexible working options.

Benefits

Bonus

Discounts and savings at retailers

Life assurance

Flexible working options

Financial education and loans

Qualifications

• Extensive hands-on experience managing substantial Google Ads budgets.
• Demonstrable track record of achieving growth targets.
• Proven ability to successfully launch and manage a profitable Affiliate Marketing programme.

Responsibilities

• Plan, execute, and optimise paid advertising campaigns.
• Manage monthly budgets for campaigns.
• Continuously improve campaign performance metrics.
• Collaborate with internal teams to align strategies.
• Monitor platform performance and market trends.

Skills

PPC methodologies

Google Ads management

Affiliate Marketing

Data analysis

Campaign optimization

Job description

Overview

Be among the first 25 applicants

We are the Underfloor Heating Store, market‑leading online retailer of electric and water under‑floor heating systems and associated products direct to consumers. Our huge range of products means there’s something for every project and every budget. As part of the Highbourne Group we proudly consist of City Plumbing, PTS, DHS, NSS, The Underfloor Heating Store, Plumbnation and Plumbworld. We put our colleagues at the heart of all we do, giving them all the tools they need to be successful, happy and feel rewarded in their career with us.

The Role

Digital Marketing Manager – Performance Marketing Manager. You will be responsible for the full lifecycle of our paid campaigns, from strategic planning and budget allocation to meticulous execution and performance analysis, ensuring every pound spent delivers maximum impact. You will shape strategy, test new approaches, and work closely with our eCommerce, CRM, and content teams to ensure paid activity contributes directly to revenue growth. This hands‑on performance marketing role is ideal for someone who thrives in a fast‑paced environment, knows how to get results from paid media, and wants to play a key role in the digital growth of a leading eCommerce brand.

Key Responsibilities

• Plan, execute, and optimise paid advertising campaigns across Google Ads, Meta, YouTube, and other platforms
• Own performance for paid search, shopping, remarketing, paid social, display and affiliate campaigns
• Manage monthly budgets, ensuring campaigns are delivered efficiently and profitably
• Continuously improve CTR, CPA, ROAS, and conversion rates through data‑led testing and iteration
• Collaborate with internal teams (SEO, CRM, Content, Web Dev) to align messaging and landing pages
• Build and refine audience targeting strategies, including custom segments and lookalikes
• Monitor platform performance, competitor activity, and market trends to inform strategy
• Report on campaign results, providing actionable insight to key stakeholders and the wider business

You

We are looking for a candidate who possesses extensive, hands‑on experience managing substantial Google Ads budgets, coupled with a demonstrable track record of achieving growth targets. You must bring expert knowledge of various PPC methodologies, campaign types. You will have a proven ability to successfully launch, manage, and scale a profitable Affiliate Marketing programme.

Qualifications & Experience

Successful candidates often come from roles such as: PPC Specialist, Digital Marketing Executive (Performance Focus), Affiliate Marketing Coordinator, Paid Search Analyst, or E‑commerce Marketing Executive. If your previous roles involved significant, hands‑on execution and optimisation within paid channels (especially Google Ads) and managing an affiliate programme, this opportunity is perfectly aligned with your expertise.

Benefits Package And Cultural Environment

• Bonus
• Discounts, savings and cash back at numerous retailers
• Life assurance
• Extended family policy including maternity, paternity, additional annual leave and more
• Mental Health First Aiders and Employee Assistance Programme, we look out for each other
• Complete induction and a company that lets you grow and encourages development
• Financial education and loans
• Flexible working options
• A business striving to create an environment of inclusion so everyone can be their true self
• And more!

Inclusion Statement

We are passionate about creating an inclusive workplace that celebrates and values diversity. Bring your whole self to work regardless of age, disability, gender identity or reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. We don’t want you to fit our culture, we want you to enrich it.

We are committed to best practices in recruitment and undertake Basic Criminal Record Disclosures for candidates that are offered employment within our branches that undertake deliveries for British Gas. This check will only be undertaken after the acceptance of an offer of employment.