Channel Mktng Specialist II

Honeywell International, Inc.; Bracknell; On-site; GBP 40,000 - 60,000; Full time

Job summary

A global technology firm is seeking a Channel Marketing Specialist II in Bracknell, UK. The successful candidate will develop and execute marketing strategies that enhance demand generation and build strong relationships with sales teams. This role requires proven channel marketing experience, strong analytical skills, and proficiency in marketing automation systems. The position is aimed at maximizing sales opportunities within the Building Automation sector.

Qualifications

• Proven experience in channel marketing or related roles.
• Demonstrated success in developing and executing channel marketing strategies.
• Knowledge of distribution and partner‑channel dynamics.

Responsibilities

• Develop and execute comprehensive vertical‑specific and country growth marketing plans.
• Build and maintain strong relationships with sales teams.
• Lead management of Marketing Development Funds (MDF) with channel partners.

Skills

Channel marketing experience

Analytical skills

Strategic thinking

Demand generation strategies

Marketing automation proficiency

Education

Bachelor’s degree in marketing, business, or related field

Master’s degree in marketing or business administration

Job description

We are seeking a highly motivated and results‑driven Channel Marketing Specialist II to drive the execution of vertical and country marketing growth plans for Building Automation in Bracknell, UK.

In this role, you will accelerate demand generation in the UK by developing vertical‑specific and country‑level marketing plans and executing comprehensive campaigns through marketing shared services for creative, content, media, and events. You will translate customer needs into value propositions, leverage account‑based marketing to strengthen relationships, enhance brand perception, promote new product introductions, and contribute to overall business profitability.

Key Responsibilities

• Develop and execute comprehensive vertical‑specific and country growth marketing plans in the UK that support Building Automation business goals and generate a strong sales pipeline.
• Increase reach and engagement through account‑based marketing and adapt communications into local language to resonate with UK customers, expanding the country footprint.
• Ensure marketing shared services for creative and content deploy the value proposition effectively through collateral.
• Build and maintain strong relationships with direct and indirect commercial teams and vertical sales to capture continuous improvement opportunities.
• Oversee planning, execution, and performance evaluation of promotions, integrated marketing campaigns for verticals, NPI, and other impact campaigns.
• Lead management of Marketing Development Funds (MDF) with channel partners and distributors to coordinate joint marketing initiatives.
• Lead local events targeting end‑users, specifiers, and partners to build relationships and generate revenue.

Key Skills And Qualifications

• Proven experience in channel marketing or related roles.
• Demonstrated success in developing and executing channel marketing strategies.
• Strong analytical and strategic thinking skills.
• Proficiency in demand‑generation and lead‑generation strategies.
• Experience with marketing automation platforms and CRM systems.
• Knowledge of distribution and partner‑channel dynamics.

WE VALUE

• Bachelor’s degree in marketing, business, or related field.
• Master’s degree in marketing or business administration (preferred).
• Passion for driving channel growth and maximizing sales opportunities.
• Proven track record of successful channel marketing programs.
• Experience in the technology or manufacturing industry (preferred).

We are an equal‑opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We will provide reasonable accommodation to individuals with disabilities. Please contact us to request accommodation.

About Us

Honeywell helps organizations solve the world’s most complex challenges in automation, aviation, and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments – powered by Honeywell Forge software – to make the world smarter, safer, and more sustainable.