Principal MarTech Growth PM — SEM & Personalisation

Skyscanner Limited; City of London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading travel technology company is looking for a Principal Product Manager, MarTech in London. This role involves defining strategies for acquisition and personalisation across marketing platforms. The ideal candidate will have over 10 years of experience, including a deep understanding of SEM and data analytics, while leading cross-functional teams to innovate and enhance user experiences. This full-time position offers a hybrid working model.

Qualifications

• 10+ years’ experience, including 5+ in PM for marketing platforms.
• Comfortable with ambiguity and data analysis.
• Strong enough to collaborate deeply with engineers.

Responsibilities

• Define and execute the acquisition product strategy.
• Design and evolve the marketing data platform.
• Develop and maintain marketing performance datasets.
• Provide direction for Product, Engineering, Design teams.
• Shepherd initiatives from discovery to launch.
• Define KPIs and run experiments.
• Craft and maintain clear short- and long-term roadmap.

Skills

Experience in product management for marketing platforms

Strong analytical skills

Exceptional communication skills

Familiarity with SQL/R/Python/Spark

Job description

A leading travel technology company is looking for a Principal Product Manager, MarTech in London. This role involves defining strategies for acquisition and personalisation across marketing platforms. The ideal candidate will have over 10 years of experience, including a deep understanding of SEM and data analytics, while leading cross-functional teams to innovate and enhance user experiences. This full-time position offers a hybrid working model.