GUEST EXPERIENCE & EVENTS EXECUTIVE
Job Title: Guest Experience & Events Executive
Location: London
Role Type: Full Time
Reports to: Guest Experience & Events Manager
About Relevent Football Partners
Relevent Football Partners (RFP) is a wholly owned subsidiary of Relevent, purpose-built to commercialise the UEFA men’s club competitions globally. An independent entity, RFP is tasked with providing UC3 — the joint venture between UEFA and European Football Clubs (EFC) — strategic and sales support in the worldwide marketing and sale of media, sponsorship, and licensing rights for the UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Super Cup, UEFA Youth League, and the UEFA Futsal Champions League.
Following the UC3 tender process, Relevent Football Partners was awarded the commercial rights to the UEFA men’s club competitions (Champions League, Europa League and Conference League) on a global basis for the 2027 to 2033 cycle.
As such, Relevent Football Partners is now seeking to build a truly world‑class business focused on the monetisation of these commercial rights.
Position Summary
We are seeking a proactive sports marketing executive, to support the Guest Experience & Events team in the planning and execution of world‑class corporate and client‑facing events, conferences & brand experiences.
Key Responsibilities
Guest Experience & Events
- Support the team with the operational planning and execution of multi‑day premium guest experiences across major international sporting events in football.
- Provide support across all operational elements with particular focus on guest services, communications, accommodation, welcome receptions and dinners, always ensuring a seamless and high‑quality client experience and guest journey.
- Collaborate with the wider team to prepare guest itineraries and premium event materials that consistently reflect the brand.
- Communicate professionally with VIP guests, their representatives, and internal stakeholders.
- Support the broader team with project plans and presentation decks for internal briefings to ensure visibility and alignment.
- Manage the department’s merchandise and gift stock. Ideate gifts appropriate for each event, source and develop a distribution plan.
- Support the team with budget management; process invoices for suppliers in collaboration with the Finance department.
- Log all guest information using CRM and or guest management systems, tracking key details, RSVPs and personal preferences.
- Plan and attend venue visits as and when necessary.
- On‑site presence for up to 7 days to oversee the delivery of VIP guest programmes at UMCC Finals.
- Provide administrative and operational support before, during, and after events, including post‑event reporting such as debriefs and guest surveys.
- Support the team onsite with guest management, logistics and event delivery, ensuring high standards are maintained.
- Monitor industry trends and report on potential future growth opportunities to ensure the continuous development of the guest experience.
Systems Management
- Support the team with the administrative management of online tools and systems to streamline project management & guest experience across communications, ticketing, accommodation, and transportation.
- Support the team with the development and management of the Guest Experience App.
Cross‑Functional Collaboration
- Maintain excellent working relationships with colleagues, agencies and suppliers.
- Support the broader marketing team to deliver consistent, high‑quality event and experiential materials and production.
Experience required:
- Experience in guest programme management, hospitality and event coordination working on global live sporting events.
- Project management and administrational background in major sports events.
- Proven track record in client servicing, operational support and event delivery.
- Experience with online ticketing tools and guest management systems.
Skills required:
- Fluent use of English language in both verbal and written communications
- Exceptional attention to detail, time management and organisational skills.
- Ability to build strong relationships and deliver exceptional client service.
- Ability to manage multiple projects simultaneously in a fast‑paced environment.
- A strong sense of proactivity and ownership.
- Proficiency in PowerPoint & Excel, familiarity with CRM, GMS and project management tools is helpful.
Personal Attributes:
- Proactive, enthusiastic and detail‑oriented with a willingness to roll up sleeves and get involved.
- Passionate about delivering world class VIP guest experiences.
- Ability to maintain a kind, calm and professional manner in a pressured environment.
- Willingness to travel and work occasional evenings/weekends for events.
Why Join Us
At Relevent Football Partners, you’ll be part of a passionate, global team committed to shaping the future of football in innovative and impactful ways. We offer a collaborative culture, exciting growth opportunities, and the chance to make a real difference in one of the world’s most beloved sports.