Global CRM & Lifecycle Marketing Manager

Paysafe; Greater London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading payments platform is seeking a Marketing Customer Engagement Manager to drive customer engagement and retention across its consumer brands. This role requires managing CRM activities and executing lifecycle marketing programs across email, push notifications, and SMS. The ideal candidate should have a Bachelor's degree in Marketing and at least 3 years of experience in similar roles. The position is based in London with a flexible hybrid working model.

Benefits

Flexible working hours

Options to buy or sell holiday

Free breakfast and snacks

Private health insurance

Charity days

Qualifications

• Minimum 3 years of demonstrable experience managing CRM and lifecycle marketing programs at scale.
• Hands-on expertise with Oracle Responsys; experience with Salesforce Marketing Cloud preferred.
• Strong understanding of CRM data structures, segmentation, and customer lifecycle strategies.

Responsibilities

• Manage the full CRM activation and lifecycle journeys globally.
• Build, execute, and optimise multi-channel lifecycle journeys.
• Own end-to-end campaign delivery.

Skills

CRM management

Lifecycle marketing

Analytical skills

Project management

Education

Bachelor's degree in Marketing, Business or Communications

Tools

Salesforce Marketing Cloud

Oracle Responsys

Google Analytics 360

Tableau

Power BI

Job description

A leading payments platform is seeking a Marketing Customer Engagement Manager to drive customer engagement and retention across its consumer brands. This role requires managing CRM activities and executing lifecycle marketing programs across email, push notifications, and SMS. The ideal candidate should have a Bachelor's degree in Marketing and at least 3 years of experience in similar roles. The position is based in London with a flexible hybrid working model.