Product Marketing Manager: B2B SaaS GTM Leader

Nextech Group; Milton Keynes; Hybrid; GBP 40,000 - GBP 60,000; Full time

Job summary

A growing B2B SaaS company is seeking a Product Marketing Manager to take charge of product messaging, packaging, and go-to-market strategies in their expanding portfolio. The ideal candidate will excel in translating complex features into clear customer outcomes and will thrive in the commercial aspects of product marketing. Responsibilities include leading product launches, ensuring cohesive messaging, and supporting sales initiatives. This position requires experience in a scaling SaaS environment and strong cross-functional influencing skills.

Qualifications

• Experience in Product Marketing, Solution Marketing, or Sales Enablement in a B2B SaaS environment.
• Ability to simplify complex features into clear value propositions.
• Comfortable with influencing teams and stakeholders across functions.

Responsibilities

• Own product positioning, messaging, and value propositions by buyer persona.
• Translate technical features into clear customer outcomes.
• Define product tiers, use cases, and packaging.
• Lead go-to-market and product launches.
• Deliver sales enablement materials and support.
• Ensure consistent messaging across various channels.
• Gather market and customer insights for continuous improvement.

Skills

Experience in Product Marketing

Skills in simplifying complex products

Commercial and pragmatic thinking

Cross-functional influencing

Delivery-focused mindset

Experience in scaling SaaS environment

Job description

A growing B2B SaaS company is seeking a Product Marketing Manager to take charge of product messaging, packaging, and go-to-market strategies in their expanding portfolio. The ideal candidate will excel in translating complex features into clear customer outcomes and will thrive in the commercial aspects of product marketing. Responsibilities include leading product launches, ensuring cohesive messaging, and supporting sales initiatives. This position requires experience in a scaling SaaS environment and strong cross-functional influencing skills.