Marketing Executive

Cruisekings; Ayr; Hybrid; GBP 60,000 - GBP 80,000; Full time

Job summary

A leading travel agency in Scotland is seeking a Marketing Executive to enhance its marketing efforts. This hybrid role involves delivering integrated campaigns, writing and proofreading copy for various platforms, and collaborating with agencies to develop engaging content. The ideal candidate should have excellent communication skills, confidence in digital marketing methods, and the ability to manage projects effectively. This is a unique opportunity to join a dynamic team within a growing organization in the travel sector.

Qualifications

• Experience in travel is desired but not essential.
• Ability to thrive in a fast-paced environment.
• Excellent written English and copywriting skills.

Responsibilities

• Deliver integrated marketing campaigns aligning with company strategy.
• Write and proofread copy for online and print.
• Collaborate with agencies to create engaging marketing materials.
• Monitor performance and track ROI of campaigns.
• Conduct market research to identify new business opportunities.

Skills

Excellent communication and interpersonal skills

Good project management skills

Analytical abilities

Confidence in digital marketing methods

Tools

Microsoft applications

Job description

Award-winning CruiseKings and Scotland’s Cruise Centre are part of the Brooklyn Travel Group, established for over 50 years employing over 500 travel professionals UK-wide.

Due to growth, we have an exciting opportunity for a for a Marketing Executive to join our team. This is a hybris role, split between our office in Ayr, Scotland and at home.

Responsibilities

• Contribute to and deliver integrated marketing campaigns to meet overall vision/strategy
• Write and proofread marketing copy for both online and print campaigns
• Work closely with in-house and external agencies to design engaging and creative websites, emails and mailings to best showcase our products
• Monitor, review and track performance and ROI
• Seek strategic opportunities and create ideas to drive new business
• Conducting market research, surveys and focus groups.

Experience, Qualities & Skills

• Ability to thrive in a fast-paced environment to tight deadlines
• Possess excellent communication and interpersonal skills
• Excellent written English and copywriting
• Confidence with and knowledge of digital and online marketing methods and systems
• Very good project management and organisational skills
• Strong analytical abilities, knowledge of Microsoft applications at intermediate level
• Be highly motivated, dynamic and pro‑active

Experience in travel desired but not essential

Role Type

Company Overview

Brooklyn Travel Group is one of the UK’s fastest-growing travel companies, bringing together a family of award-winning specialist travel brands under one umbrella. Since our formation in 2018, we’ve built a reputation for delivering exceptional holidays through world-class service and a commitment to quality at value‑for‑money prices. Our diverse portfolio includes some of the most respected names in specialist travel, from Stewart Travel – our flagship Scottish agency chain crowned UK’s Best High Street Travel Agency for three consecutive years – to luxury specialists like Villa Select and Destinology, alongside cruise experts CruiseKings and Scotland’s Cruise Centre, golf holiday specialists GolfKings, USA and Canada travel experts North American Travel Service and My Canada Trips, Canterbury Travel (the UK’s leading Lapland holiday provider) and flights specialists Faremine. With over 120,000 passengers traveling with our brands annually, Brooklyn Travel Group offers an exciting opportunity to be part of a dynamic, growing organization that’s making a real impact in the travel industry through specialist expertise and award-winning service excellence.