Brand Manager

Kentucky Fried Chicken (KFC); Woking; Hybrid; GBP 55,000 - GBP 70,000; Full time

Job summary

A well-known fast-food chain is seeking a Manager Manager for a 6-month FTC role in Woking, England. The successful candidate will lead brand activation and national campaigns, ensuring commercial and brand objectives are met. Ideal applicants should have at least 7 years of professional marketing experience and a strong track record in project management. A collaborative mindset and the ability to work with creative teams are essential. Benefits include hybrid working and a competitive package.

Benefits

Hybrid working

Company pension contributions

Friday 1pm finish

25 days’ holiday

Bonus scheme

Private healthcare

Study support

Qualifications

• Minimum 7 years of professional marketing experience.
• Experience leading complex, multi-channel campaigns.
• Ability to work cross-functionally with senior stakeholders.

Responsibilities

• Own the Pizza Hut brand calendar and deliver campaigns.
• Lead national campaigns from briefing to evaluation.
• Manage relationships with creative agencies and partners.

Skills

Professional marketing experience in D2C brand management

Outstanding project management skills

Strong strategic thinking

Confident agency manager

Collaborative and resilient

Job description

Welcome to Pizza Hut

At Pizza Hut, we don’t just make pizza – we create moments that bring people together. We’re looking for a Manager Manager (on a 6 month FTC) who blends strong creative instincts with exceptional project management and commercial discipline. Someone who thrives on turning big ideas into flawlessly executed campaigns and loves seeing strategy come to life in our huts, digitally, and in culture & comfortable with agile campaign planning, managing multiple workstreams, and ensuring everything lands brilliantly in-market.

You’ll be within the integrated marketing team, who lead all campaigns. Pizza Hut UK operates in a highly collaborative, cross-functional environment, giving you exposure across senior leadership, franchise partners, and global brand teams. While Pizza Hut is an iconic global brand, the UK team operates with an entrepreneurial mindset – moving fast, testing and learning, and constantly raising the bar.

This is a role for someone who can think strategically & creatively, plan meticulously, and execute relentlessly.

Key Responsibilities

Own Brand activation

• Be the day-to-day business owner of the Pizza Hut brand calendar, shaping and delivering a clear marketing and campaign roadmap aligned to commercial and brand objectives.
• Translate brand strategy into robust annual and quarterly plans, ensuring priorities are clear, deliverable and sequenced effectively.
• Plan and execute brand activations and in-market events that resonate with target audiences.
• Manage timelines, budgets, and cross-functional coordination to ensure seamless delivery.
• Ensure brand guidelines and tone of voice are consistently upheld across activations.
• Work closely with creative and digital teams to align messaging across all channels.

Lead campaigns end-to-end

• Lead national campaigns from briefing and planning through to execution, launch and post-campaign evaluation.
• Lead creative briefing , ideating & creative development in collaboration with the agencies & key stakeholders in the team
• Manage the full marketing mix across above-the-line, below-the-line and in-restaurant channels – from TV and digital to POS, CRM and local activation.
• Ensure campaigns are delivered on time, on budget and to brand standards, with clear milestones and accountability.

Best-in-class project management

• Act as the central orchestrator across creative, media, digital, operations, food innovation, finance and franchise teams.
• Build and manage detailed project plans, timelines and critical paths to deliver multiple campaigns and initiatives in parallel.
• Proactively identify risks and dependencies, solving problems before they impact delivery.

Franchisee, Agency and partner management

• Own relationships with creative agencies and key partners, from briefing through production and delivery.
• Oversee creative development across social, digital and in-store, offline ensuring consistency and excellence at every touchpoint.
• Own the monthly communication to franchisees (FZ), ensuring they are well-informed on brand performance, upcoming campaigns, and key initiatives.
• Develop engaging, informative content tailored to franchisee needs, providing toolkits and support materials where necessary.
• Support the partnerships by maintaining relationships with existing brand partners and helping identify and activate new opportunities.
• Assist with integration of partner launches & content into brand communications and campaign activities.

Data-led optimisation

• Track performance, extract insights and apply learnings to continually improve future campaigns.
• Leverage global best practice and local insights to evolve and scale what works.

Skills & Experience: Is this you?

• Professional marketing experience in D2C brand management, marketing, or a similar role (non-internship).
• Comfortable working in a fast-paced, dynamic environment
• Proven experience leading complex, multi-channel campaigns end-to-end, with strong ownership of timelines, budgets and delivery.
• Highly organised with outstanding project management skills, able to juggle multiple priorities in a fast-paced environment.
• Strong strategic thinker who can turn brand ambition into clear, executable plans.
• Experience working cross-functionally, influencing senior stakeholders and franchise or partner networks.
• Confident agency manager with experience briefing, developing and delivering high-quality creative work.
• Commercially minded and data-driven, with the ability to balance brand building and performance.
• Collaborative, hands-on and resilient – comfortable rolling up your sleeves when needed.
• Strong communicator with the ability to bring others on the journey through clear storytelling and structured planning.
• Ability to think strategically and execute tactically.

What we would love from you?

• 7+ years’ professional marketing experience (non-internship), ideally within QSR, retail, FMCG or food-led brands.
• Proven experience leading complex, multi-channel campaigns end-to-end, with strong ownership of timelines, budgets and delivery.
• Highly organised with outstanding project management skills, able to juggle multiple priorities in a fast-paced environment.
• Strong strategic thinker who can turn brand ambition into clear, executable plans.
• Experience working cross-functionally, influencing senior stakeholders and franchise or partner networks.
• Confident agency manager with experience briefing, developing and delivering high-quality creative work.
• Commercially minded and data-driven, with the ability to balance brand building and performance.
• Collaborative, hands-on and resilient – comfortable rolling up your sleeves when needed.
• Experience in restaurant or retail environments, with an understanding of operational complexity.
• Strong communicator with the ability to bring others on the journey through clear storytelling and structured planning.

What’s in it for you:

We offer benefits that make your life that little bit easier, because we know the juggle is real.

From flexible, hybrid working to Fri-Yay early finishes and Live Well Days, we’ve created a package that supports the real you, in and out of work.

You’ll get:

• Hybrid/ flexible working (2 flexible days in Borough required)
• Up to 7.5% company pension contributions
• Friday 1pm finish
• 25 days’ holiday (plus bank hols)
• 5 Live Well Days a year, just for you
• Bonus scheme linked to company & personal performance
• Private healthcare, Digital GP access, Dental Insurance
• Study support, income protection, life cover & more

Ready?

We hope so, if you’re ready to be part of our community, now’s the time to apply.

Worried you aren’t ticking all the boxes? Don’t - we’d still love to hear from you.

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