Technical Content Marketer

Gearset Limited; United Kingdom; Hybrid; GBP 32,000 - GBP 42,000; Full time

Job summary

A leading SaaS company in the UK is seeking a Technical Content Marketer to create engaging content and drive demand generation. You will collaborate with various teams to educate users and optimize marketing effectiveness. Ideal candidates will demonstrate excellent writing skills, the ability to communicate complex ideas, and a passion for marketing. This full-time role offers a competitive salary and various benefits including personal development budgets, hybrid working options, and more.

Benefits

25 days holiday plus bank holidays

Generous personal development budget

Life Insurance & critical illness cover

Free lunch in the office

Discounted gym membership

Qualifications

• Proven experience in writing and editing content for various audiences.
• Ability to communicate technical concepts in a simple manner.
• Interest in developing a marketing career.

Responsibilities

• Create high-quality content for various formats to attract users.
• Collaborate across departments on marketing initiatives.
• Measure and optimize content performance.

Skills

Excellent writing and editing

Ability to adapt writing for different audiences

Mastery of technical concepts

Communication of complex ideas simply

Interest in a career in marketing

Job description

Overview

Gearset is a fast-growing SaaS company that leads the conversation around bringing DevOps to the Salesforce platform. Our expertise is critical to how we differentiate ourselves from the competition.

As a Technical Content Marketer on the Gearset marketing team, you’ll create high-quality content that brings visitors to our website, educates the Salesforce community, and drives demand generation by showing how Gearset solves Salesforce delivery challenges.

What’s the opportunity for a Technical Content Marketer at Gearset?

• Work on a wide range of content and other projects.
• Collaborate with teammates across the business.
• Educate and inspire thousands of readers.
• Measure the impact of your work.
• Be part of shaping our content strategy.

What you’ll achieve

• Develop a deep understanding of our key buyer personas, product USPs and promotion strategies.
• Write and review blog posts, articles, customer stories, sales collateral, webpages, long-form content, educational courses and more.
• Drive opportunity generation for Gearset with content that attracts and converts users.
• Maintain and develop Gearset’s reputation as the experts in our area.
• Measure and optimise the performance of existing content.
• Get involved in cross-functional collaboration on a variety of marketing initiatives.

About you

• You’re an excellent writer and editor.
• You can adapt your writing for different audiences.
• You have the desire and ability to master technical concepts.
• You’re able to communicate complex ideas simply.
• You’re interested in developing a career in marketing.

Great to haves

• Experience of B2B marketing

Salary and benefits (the stuff you’d expect!)

• Salary is between £32-42k (depending on experience)
• This is a 12 month fixed term contact, full time role, working Monday to Friday with the option of flexible home working (for most of us that looks like 2-3 days a week in the office)
• Opportunity to join our Long Term Incentive Plan
• Generous personal development budget for courses, conferences, or whatever is useful to your professional development in the role of up to £1500 per year
• Top end hardware provided
• Free lunch in the office
• 25 days holiday plus bank holidays (with the option to buy an extra 5 each year)
• Company Pension Plan (matching up to 5%)
• Life Insurance & critical illness cover
• Discounted gym membership, as well as a range of health and wellness benefits