Outreach Marketing Executive

RVU group; Greater London; Hybrid; GBP 35,000 - GBP 45,000; Full time

Job summary

A leading digital marketing firm in Greater London seeks an Outreach Marketing Executive to support the growth of insurance verticals. The role involves creating link-building campaigns, writing outreach materials, and collaborating with internal teams. The ideal candidate will have strong communication skills, a keen interest in digital marketing, and a growth mindset. This position offers a hybrid working model and various employee benefits, focusing on professional development and a supportive work environment.

Benefits

10% discretionary yearly bonus

Employer-matching pension contributions

25 days holiday plus extra days

Private medical cover

Learning and training budget

Electric vehicle and cycle to work schemes

Free access to the Calm app

Qualifications

• Keen interest in digital environment of SEO and AI.
• Basic knowledge of specific marketing tools and search engine best practices.
• Strong written and verbal communication skills.

Responsibilities

• Generate ideas for online resources targeted at relevant publications.
• Write outreach pitches and press releases tailored to audiences.
• Create detailed prospect lists for outreach campaigns.
• Pitch outreach materials to secure high-quality links.

Skills

Digital Interest

Foundational Knowledge

Communication Skills

Analytical Basics

Growth Mindset

Creativity

Job description

Outreach Marketing Executive

Department: Marketing

Employment Type: Full Time

Location: London

Description

Hybrid: 2 days per week in our Tower Bridge office

About us. Confused.com is the UK’s first comparison platform for car insurance. We’ve been helping customers since 2002 by empowering them to make better decisions around insurance and financial services.

We’re part of RVU, a group of online brands that include: Uswitch, Tempcover, money.co.uk, and Mojo Mortgages.

We are at the cutting edge of the FinTech industry, so we’re always looking for extraordinary talent. If you love what you do, get in touch today!

About the role. We are looking for an Outreach Marketing Executive to join us on a full-time basis to support the growth of our annual insurance verticals. Including products such as car, home, travel, pet, and life insurance.

In this role, you will support the wider outreach team with the creation of creative link-building campaigns to aid our organic search performance.

What you'll be doing

• Campaign support and generation: generate ideas for online resources and content that is specifically targeted to individual, and relevant publications and websites
• Creation of outreach materials: write outreach pitches and press releases, tailored to target audiences
• Prospecting: create tailored, detailed prospect lists with relevant targets for each outreach campaign created
• Outreach promotion: pitch outreach materials to the relevant prospect lists to secure high-quality links, focusing on delivering specific activity to high authority websites
• Collaboration: collaborate effectively with internal teams across RVU, such as content writers, designers, SEO, PR, and the wider outreach team to ensure campaigns fall into wider teams’ KPIs and business goals
• Reporting: autonomously complete internal outreach tracking sheets to monitor and report on the performance of campaigns
• Learning & Development: work with your manager to learn marketing practices, tools, and platforms, following continually evolving SEO and outreach landscapes. Apply learnings to improve individual processes and share with the wider team(s) where necessary.

What we're looking for

• Digital Interest: a keen interest in the digital environment of SEO, AI, and a desire to learn and upskill where necessary
• Foundational Knowledge: basic knowledge of specific marketing tools, platforms, or search engine best practices (e.g., Google search principles). Understanding of link building impact within wider SEO strategy
• Communication Skills: strong written and verbal communication skills to create best-in-practice outreach materials and support teammates proactively
• Analytical Basics: basic understanding of data and the ability to focus on task accuracy when reviewing campaign results
• Growth Mindset: an openness to feedback and a willingness to ask questions to develop your skills
• Creativity: ability to follow creative guidance and contribute fresh ideas to campaign executions.

Our commitment to you. We are dedicated to developing valuable, inclusive, and user-friendly products and services that deliver positive outcomes for all of our customers. To achieve this, it’s essential that our teams reflect the diverse range of people in our community. We believe in being the change we wish to see in the world, by embracing our differences and holding ourselves accountable to being open and inclusive teammates and wider community members.

Our culture. We are driven by innovation, collaboration, and a relentless focus on creating real value for our customers. With an experimentation mindset, we challenge the status quo, push boundaries, and embrace continuous learning to stay ahead. Our diverse teams are made up of brilliant people who uplift each other and work together to tackle complex problems. We work with a balance of rigour and urgency so we can learn fast and adapt to change quickly. We are a company where growth knows no limits and where every person is empowered to make an extraordinary impact. Check out our careers page to get a further glimpse into our culture.

What we offer

We want to give you a great work environment, support your growth both personally and professionally, and provide benefits that make your time at RVU even more enjoyable. Here are some of the benefits you can look forward to:

• 10% discretionary yearly bonus and yearly pay reviews (based on RVU and personal performance)
• A hybrid working approach with 2 in-office days per week and up to 22 working days per year to “work from anywhere”
• Employer-matching pension contributions up to 7.5%
• A one-off £300 “work from home” budget to help contribute towards a great work environment at home
• Excellent maternity, paternity, shared parental, and adoption leave policy, for those key moments in your life
• 25 days holiday (increasing with years of employment to 30 days) + 2 days “my time” per year
• Private medical cover, critical illness cover and employee assistance programme
• A healthy learning and training budget
• Electric vehicle and cycle to work schemes
• Free in-office gym, accessible 7 days a week
• Free breakfast in the office daily
• You’ll be equipped with great technology (choice of Mac or Windows)
• Free access to the Calm and Peppy app for physical and mental health
• Regular events - from team socials to company-wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected.