Director of Marketing-Public Relations

SalaryGuide; Sefton; On-site; GBP 100,000 - 125,000; Full time

Job summary

A health-focused organization in Sefton seeks a Marketing and Public Relations Leader to elevate brand visibility and streamline communications. Responsibilities include leading strategic marketing initiatives, overseeing creative development, and mentoring a high-performing team. Ideal candidates should possess a Bachelor's degree in relevant fields, along with proven leadership in marketing, especially in healthcare contexts. This position offers comprehensive benefits like medical, dental, vision insurance, and a supportive work-life balance.

Benefits

Medical insurance

Dental insurance

Vision insurance

Health savings accounts

Life insurance

401(k) retirement plan contributions

Paid time off

Educational assistance

Gym membership

Employee recognition programs

Qualifications

• Proven experience leading marketing strategies, especially in a mission-driven organization.
• Ability to craft executive communications and serve as a spokesperson.
• Experience guiding creative teams to deliver impactful brand campaigns.

Responsibilities

• Lead CRMC's marketing and public relations strategy across various channels.
• Oversee creative development, ensuring alignment with brand standards.
• Collaborate on fundraising initiatives to maximize community impact.
• Mentor a high-performing marketing team and manage resources effectively.

Skills

Leadership in marketing and public relations

Exceptional communication skills

Collaboration with community partners

Market analysis abilities

Campaign development expertise

Mentoring high-performing teams

Education

Bachelor's Degree in Journalism, Marketing, or Public Relations

Master's degree in a related field

Job description

Responsibilities

• Lead CRMC's marketing and public relations strategy across digital, traditional, and social channels to elevate brand visibility.
• Oversee creative development and campaigns, ensuring all events, media, and collateral reflect CRMC's brand standards.
• Guide executive communications (CEO messages, system updates, financial summaries, strategic plans) with clarity and consistency.
• Collaborate with the Foundation & Community Engagement team on fundraising and community initiatives to ensure unified impact.
• Mentor and empower a high-performing marketing team while managing departmental resources and budget effectively.

Requirements

• Bachelor's Degree in Journalism, Marketing, Public Relations
• Proven leadership experience in marketing, public relations, or communications, ideally within healthcare or a mission-driven organization
• Exceptional written and verbal communication skills, with demonstrated ability to craft executive-level communications and serve as a media spokesperson
• Strong track record of collaborating with physicians, executives, and community partners to achieve shared goals
• Experience guiding creative teams to develop impactful campaigns, events, and brand assets across digital, print, and social media
• Ability to analyze market trends and campaign performance, using insights to refine strategies
• Skilled in balancing strategic oversight with hands-on execution in a fast-paced environment
• Demonstrated ability to lead, mentor, and inspire a high-performing team

Preferred

• Public Relations certification
• Master's degree in a related field

Benefits

• medical insurance; dental insurance; vision insurance; health savings accounts; life insurance; employer contributions to a 401(k) retirement plan; paid time off; participation in 401(k) and 457(b) plans; educational assistance and reimbursement; employee assistance program; work-life balance support; gym membership and other discounts; employee recognition programs