Business Development Manager

Donnelly Group; Eglinton; On-site; GBP 55,000 - 75,000; Full time

Job summary

A leading social media platform is seeking an Operations Manager who will be responsible for designing outreach and growth programs for merchants. This role demands substantial experience in mass account management and a solid understanding of the e-commerce landscape. You will lead incubation efforts for high-potential partners, analyze data to optimize performance, and manage partner communication. Fluency in English and Polish is essential due to direct interactions with partners. Competitive candidates will possess strong analytical capabilities and advanced Excel skills.

Qualifications

• 3+ years of experience in mass account management or partner incubation.
• Fluent in English and Polish.
• Strong analytical skills able to interpret complex data.

Responsibilities

• Design and execute outreach and growth programs for merchants.
• Lead end-to-end incubation for partners, including onboarding and performance acceleration.
• Conduct analyses to identify performance blockers and suggest improvements.

Skills

Mass account management

E-commerce expertise

Analytical skills

Excel proficiency

Collaboration skills

Education

Bachelor’s degree or above

Job description

Responsibilities

About the Team As an integral part of the team, you'll take ownership of designing effective outreach programs, growth work-streams, thus empowering our merchants to grow and scale their business.

This role is suited for an experienced Operations Manager, Program Manager or Project Manager, with e‑commerce experience.

Responsibilities

• Owning strategy and execution for TikTok Commerce including incubation plans.
• Lead end‑to‑end incubation for high‑potential partners, including onboarding, project planning, performance acceleration, and ongoing success on the platform.
• Identify scalable growth opportunities and design/roll out programs to improve partner performance (e.g., video/LIVE challenges, lifecycle email campaigns, enablement initiatives). 
• Conduct deep‑dive analyses to understand partner segments, diagnose performance blockers, and surface root causes using data analysis, partner interviews, and surveys; translate insights into product/process improvements.
• Manage partner communication channels (Lark groups, IM, etc.) to run mass account management activities including forecasting, troubleshooting, partner education, and incubation program delivery.
• Capture, document, and share learnings to establish best practices and influence internal/external stakeholders.

Notice Monthly business travel required.

Qualifications

Minimum Qualifications

• Bachelor’s degree or above, with 3+ years of experience in mass account management or partner incubation; proven track record managing hundreds of partners at scale.
• Fluent in English and Polish due to working and speaking directly with partners, strong understanding of e‑commerce market, consumer behaviour, and digital/mobile commerce trends.
• Strong analytical skills and business judgment; able to turn complex data into clear opportunities and action plans.
• Advanced Excel proficiency, including building and auditing formulas (e.g., XLOOKUP/VLOOKUP, INDEX‑MATCH, IF/IFS, SUMIFS/COUNTIFS) and working with large datasets.
• Results‑driven with strong ownership and accountability.

Preferred Qualifications

• Results‑driven with strong ownership and accountability.
• Excellent cross‑functional collaboration skills; able to influence and drive projects forward with diverse stakeholders.
• Fast learner and self‑starter; entrepreneurial mindset with comfort operating in ambiguity and rapid change.
• Hands‑on and pragmatic; willing to dive into detail and handle operations when needed.

About TikTok

TikTok is the leading destination for short‑form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok’s global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok’s mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We’re resilient and embrace challenges as they come. By constantly iterating and fostering an “Always Day 1” mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.