Area Manager

Halfords Group; Redditch; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading UK automotive and cycling retailer is seeking an Area Manager to lead and develop Store Management teams across multiple locations. This role involves driving sales and service using KPIs, coaching teams to ensure high standards, and fostering a positive customer experience. Enjoy a hybrid work environment with travel to stores and the Support Centre in Redditch. Competitive salary starting from £60,000, along with a bonus scheme and employee discounts.

Benefits

Bonus scheme

Pension and life assurance

25% colleague discount

Cycle to Work scheme

Free on‑site parking

Qualifications

• Experience leading and developing teams across multiple retail sites.
• Strong people leadership skills, with a coaching mindset.
• Experience in achieving sales goals in a fast-changing environment.

Responsibilities

• Drive sales and service using KPIs and data.
• Create and deliver area and store plans aligned to strategy.
• Develop engaged teams through coaching and training.

Skills

People leadership

Sales goal achievement

Coaching mindset

Data interpretation

Effective communication

Organizational skills

Job description

Apply now Job no: 562868
Work type: Full time
Site: Oxford
Categories: Retail Management, Regional Manager
Location: Berkshire, Oxfordshire
Salary: From £60,000 per annum

At Halfords, our Area Managers play a crucial role in shaping exceptional experiences - for both our customers and our colleagues.

In this role, you’ll lead, coach and support Store Management teams in your assigned area to deliver strong commercial performance, consistently high standards and great customer experience. You’ll create the conditions for people to thrive, combining clear direction with trust, development and recognition.

You’ll be passionate about customer experience and people leadership, building a culture where everyone feels valued, safe and supported to do their best work.

Key Responsibilities

• Drive sales, profit and service using KPIs, data and regular performance reviews.
• Create and deliver area and store plans aligned to retail strategy and future workforce needs.
• Develop capable, engaged teams through coaching, training and recognition.
• Listen to colleagues and embed values to build strong engagement and customer focus.
• Address risks and opportunities, including competitor activity and under‑performance.
• Ensure high standards of execution across all stores and initiatives.
• Maintain safe, compliant operations, including stock, processes and assets.
• Share insights and feedback to support continuous improvement.

This is a hybrid role, with some travel required to our Support Centre in Redditch, Worcestershire, as well as to stores within your area.

What we’re looking for

• Experience leading and developing teams across multiple retail sites
• Strong people leadership skills, with a coaching mindset.
• Experience in achieving sales goals in a fast-changing environment.
• Commercial awareness and confidence using data to guide decisions.
• Clear, inclusive communicator who can influence at all levels.
• Organised, thoughtful and comfortable balancing priorities.
• Integrity, curiosity and a commitment to continuous improvement.

What you’ll get in return

• Bonus scheme, pension and life assurance
• Up to 25% colleague discount across the Halfords Group
• Access to a wide range of everyday discounts
• Cycle to Work scheme
• Free on‑site parking

We are Halfords. And we think journeys are important. Every single one of them. Long ones, short ones, adventurous ones, everyday ones. For 130 years, we’ve been making journeys better with our unrivaled expertise, services and an unbeatable range of motoring and cycling products.

We’re proud to be the UK’s leading provider of motoring and cycling products and services, and we’re committed to building a workplace that reflects the communities we serve. Halfords is proud to support the Auto30Club and its mission to see 30% of leadership roles in the automotive sector held by women by 2030.

Update your details, view your application and progress.