Website Redesign

University of the Arts London; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading creative institution is seeking a designer to refresh the Fast Charger website. The role includes developing a unique creative concept, designing layouts in Figma or similar tools, and ensuring SEO best practices are implemented. Ideal candidates should possess strong portfolios and be willing to learn. The designer will collaborate directly with the Fast Charger team, ensuring the final site is both efficient and visually appealing. This project offers creative freedom in a supportive environment.

Qualifications

• Portfolio showcasing strong creative thinking.
• Willingness to learn site-building tools if necessary.
• Experience collaborating on content structure is a plus.

Responsibilities

• Develop a creative concept for the Fast Charger website.
• Design visual layouts, typography, and interactions.
• Implement SEO best practices for site structure.
• Collaborate with stakeholders for feedback and refinements.

Skills

Conceptual thinking

Understanding of SEO fundamentals

Experience in Figma or Adobe XD

Building sites in Webflow or WordPress

Awareness of performance and accessibility best practices

Clear communication skills

Tools

Figma

Adobe XD

Webflow

WordPress

Job description

Hours Project based anticipating 4 weeks.

The selected designer will be responsible for creatively re-imagining and delivering a full website refresh for Fast Charger.

Key activities include:

• Developing an out-of-the-box creative concept for the Fast Charger website
• Translating a physical, city-scale product into a compelling digital experience
• Designing page layouts, visual hierarchy, typography, and interaction ideas (Figma or similar)
• Building the website in Webflow or WordPress (or collaborating with a developer if preferred)
• Implementing SEO best practices including page structure, headings, metadata, and internal linking
• Ensuring the site is responsive, fast-loading, and optimised for mobile
• Collaborating directly with the Fast Charger team to refine ideas and content
• Iterating based on feedback and delivering a polished, launch-ready site

This role offers significant creative freedom alongside real-world performance considerations.

Skills and Experience Required

We are open to entry-level, middleweight, or applicants with substantial experience, provided there is a strong portfolio and clear creative thinking.

Desired skills and experience:

• Ability to think conceptually and push beyond standard website templates
• Good understanding of SEO fundamentals (site structure, headings, metadata, image optimisation)
• Experience designing in Figma, Adobe XD, or similar tools
• Experience building sites in Webflow or WordPress (or a clear willingness to learn)
• Awareness of performance, accessibility, and usability best practices
• Interest in real-world brands, physical products, and urban environments
• Clear communication skills and comfort working directly with stakeholders

We value ideas, taste, and originality, alongside a practical understanding of how websites are found and used.

Experience collaborating on content structure or keyword-led page planning is a bonus, but not essential.

SEO is not the primary focus of this project, but the final website should be structured and built in a way that supports organic visibility from day one.

The selected designer will be expected to:

• Apply SEO best practices to page structure (clear hierarchy, semantic headings, clean URLs)
• Set up page titles and meta descriptions for key pages
• Optimise images for web (file size, naming, alt text where appropriate)
• Ensure mobile-first responsiveness and fast load times
• Create a logical internal linking structure between pages

The designer is not expected to:

• Build backlinks or run ongoing SEO campaigns

Expected SEO Handover

At project completion, we ask for a simple handover that includes:

• Confirmation that SEO basics have been implemented
• Guidance on where and how metadata can be edited (Webflow or WordPress)
• Any recommendations for future SEO improvements

Disability Confident Employer

We can confirm that we are a Disability Confident Employer (Level 1-3) who can welcome a wide-range of disabled applicants within our level of training.

We are an Equal Opportunities Employer and welcome applicants from diverse backgrounds, regardless of their race, disability, age, sex, gender identity, sexual orientation, religion and belief, marriage and civil partnership, pregnancy and maternity and caring responsibility. We are committed to offering a working environment where everyone is valued and feels appreciated.