SEO Specialist - Volunteer

Connecting Stories; Remote; GBP 60,000 - 80,000; Full time

Job summary

A nonprofit organization in the UK is seeking a dedicated SEO Specialist to enhance its online visibility and drive organic traffic. In this remote volunteer role, you will audit the website, implement strategies, and collaborate with teams to reach community leaders and supporters effectively. This is a chance to utilize your digital skills for a meaningful cause, with flexible hours and ongoing commitment required.

Benefits

Flexible working arrangements

Recognition for contributions

Opportunity to make a social impact

Qualifications

• Proven experience developing and executing SEO strategies, preferably for nonprofits.
• Strong knowledge of SEO tools and ability to conduct comprehensive audits.
• Excellent communication skills and the ability to clearly explain SEO concepts.

Responsibilities

• Audit current website and identify improvement opportunities.
• Implement strategies to drive organic traffic and improve search rankings.
• Collaborate with marketing and engagement teams to enhance digital presence.

Skills

SEO strategy development

Knowledge of SEO tools

Conducting SEO audits

On-page optimisation

Technical SEO

Backlink strategies

Communication skills

Collaborative mindset

Tools

Google Search Console

SEMrush

Ahrefs

Moz

Yoast

WordPress

Job description

You will help us amplify our impact by ensuring the stories we tell and the services we offer are visible, searchable, and discoverable by the communities that need them most.

What’s in it for you?

As our SEO Specialist, you’ll enjoy

• The chance to make a visible impact on a growing nonprofit’s digital reach
• An opportunity to showcase your SEO skills through meaningful, purpose-driven work
• Full creative input on how to structure and optimise our content and web presence
• Flexible working arrangements to fit around your schedule
• Recognition on our website and across our network for your contribution

What We Are Looking For

Experience & Technical Skills

• Proven experience developing and executing SEO strategies, preferably for nonprofits, small businesses, or purpose-driven brands
• Strong knowledge of SEO tools, such as Google Search Console, SEMrush, Ahrefs, Moz, or Yoast
• Ability to conduct comprehensive SEO audits, covering technical, on-page, and off-page aspects
• Experience with on-page optimisation, including metadata, keyword integration, content optimisation, internal linking, and readability
• Familiarity with WordPress or similar CMS platforms for implementing updates
• Solid understanding of technical SEO, including site speed, mobile-friendliness, crawl issues, indexing, and structured data
• Knowledge of backlink strategies and off-page SEO best practices
• Ability to monitor site performance and interpret analytics and insights for improvements

Soft Skills & Personal Qualities

• Excellent communication skills and the ability to explain SEO concepts clearly
• Collaborative mindset, able to work across the marketing, content, and engagement teams
• Highly organised, reliable, and proactive in execution
• A passion for social impact and storytelling, with a desire to use digital skills to support community-led initiatives

Availability & Commitment Requirement

• We require volunteers who can commit adequate time, follow through on assigned tasks, and remain actively engaged throughout their involvement.
• Before applying, please ensure that
• You can commit a minimum of 1–3 hours per week
• You are able to attend scheduled meetings, planning sessions, and team check-ins
• You are prepared to contribute steadily over a minimum period of 3–6 months
• You have the capacity to deliver assigned tasks on time with professionalism

To maintain continuity and uphold programme quality, volunteers who are unable to meet these availability and engagement requirements may be discontinued after the first three weeks.

What will you be doing?

We are looking for a dedicated and experienced SEO Specialist to help us optimise our website for search engines and improve our online visibility.

As our SEO lead, you will audit our current website, identify improvement opportunities, and implement strategies that will drive organic traffic, improve search engine rankings, and increase engagement across our digital platforms. Your role will be crucial in helping us reach the right audiences—including women, community leaders, funders, and supporters—with the right message at the right time.

This is an exciting opportunity to use your digital expertise to support a meaningful cause and make a tangible difference.

Important Note

This is a remote volunteer opportunity with flexible hours. Occasional online check-ins will be scheduled based on your availability.