SENIOR PAID MEDIA SPECIALIST (PPC)

Wilton Bradley Ltd; Heathfield; On-site; GBP 35,000 - 40,000; Full time

Job summary

A multi-channel marketing company in Devon seeks a Senior Paid Media Specialist to manage campaigns across platforms such as Google, Bing, and Amazon. The ideal candidate will possess at least 2 years of paid media experience and proven Google Ads expertise. Responsibilities include campaign management, optimization, and analysis to drive performance. The role offers competitive salary, extensive benefits, and a vibrant workplace culture.

Benefits

33 days of annual leave

40% off online products

Healthshield cash back scheme

Personal development opportunities

Annual social events

Qualifications

• Minimum 2 years’ paid media experience, preferably in agency or client-side settings.
• Proven experience with Google Ads is essential.
• Strong analytical skills, comfortable with Google Analytics and datasets.

Responsibilities

• Manage day-to-day spend, optimization, and reporting across paid channels.
• Partner with Marketing & eCommerce teams to create engaging ad copy.
• Lead campaign ideation and execution across paid channels.

Skills

Paid media experience

Google Ads experience

Analytical skills

Reporting skills

Copywriting skills

Microsoft Excel

Job description

3. SENIOR PAID MEDIA SPECIALIST (PPC)# SENIOR PAID MEDIA SPECIALIST (PPC)| | || --- | --- || **Location:** | || **Department:** | || **Contract:** | , || **Salary:** | £35k-£40k || **:** | We offer a range of benefits, including 33 days of annual holiday, 40% off Wilton Bradley and Tii Brands online products, Healthshield cash back scheme, personal development opportunities and annual social events. || **Working Hours:** | 40 hours per week. Monday to Friday |#### Details**Job Role**This is a fantastic opportunity to join our growing global multi-channel company in Devon. We’re looking for a bright, commercial and digitally savvy paid media specialist to help drive performance across multiple brands and channels.You’ll take ownership of paid activity day to day—ideating, launching and optimising campaigns across platforms including Google, Bing, Meta & Amazon. You’ll use data and insight to shape strategy, test new ideas and report on performance, becoming the go-to paid media expert for the business.**What You’ll Be Doing*** Manage day-to-day spend, optimisation and reporting across paid channels including Google & Bing Ads and Amazon AMS.* Partner with the wider Marketing & eCommerce teams to create engaging ad copy and best-in-class visual assets that drive results.* Proactively review accounts to spot trends and opportunities, reporting daily KPIs and turning analysis into clear actions.* Lead campaign ideation, set-up and execution across all paid channels, applying best practice and content excellence as standard.* Deliver competitor and campaign analysis; identify recommendations and implement improvements.* Develop and deliver briefs for short-term and seasonal promotions, product launches and always-on activity to meet team KPIs.* Use customer data and insights to build audiences and deliver the right message to the right people at the right time.* Produce accurate, digestible reports for the wider business in partnership with the Head of eCommerce.* Share insights, new ideas and relevant industry trends with the business.* Own budget management across the paid mix, driving improved ROAS and reforecasting where needed.* Adhere to stated policies and procedures relating to Health & Safety and Quality Management* Any other tasks deemed by the Company to be necessary for the successful completion of the role.**What We’re Looking For*** Minimum 2 years’ paid media experience (agency or client-side).* Proven Google Ads experience (essential).* Knowledge of Facebook/Instagram and Amazon ads (desirable).* Comfortable managing multiple brands across different categories.* Strong analytical and reporting skills; confident with Google Analytics and datasets.* Solid understanding of the digital marketing mix.* Great eye for detail and design; strong copy sensibilities.* Excellent organisation and communication skills.* Good working knowledge of Microsoft Excel.* Effective time management; flexible with fluctuating workloads.* Proactive, “can-do” attitude and self-starter mentality.* Confident working independently and as part of a motivated team.* Strong interpersonal skills and a sense of humour.* Flexible approach to working hours during seasonal peaks. #### BenefitsAt the Wilton Bradley Group we are committed to supporting our employees in both their professional and personal lives.We offer a range of benefits designed to enhance their well-being and work experience. Employees enjoy exclusive discounts, including 40% off online products from Wilton Bradley and TII Brands.We also provide a competitive company pension with an annual salary exchange opportunity, sick pay, and enhanced maternity and paternity pay. With 33 days of annual holiday, our employees have ample time to recharge and spend with their loved ones.Additionally, we foster a vibrant workplace culture through annual company events and recognition such as long service awards. To promote health and sustainability, we offer a membership of the Healthshield cash back scheme, a Cycle-To-Work scheme after six months of service and provide free on-site parking. Our casual dress code encourages comfort and expression, while our comprehensive induction and training program ensures professional and personal development opportunities for all. Plus, employees can enjoy complimentary tea and coffee to fuel their day.Join us and experience the many benefits of being part of our team!If you would like to apply for this job vacancy with Wilton Bradley, please complete and submit the form below.Alternatively, please , sending it to *The Human Resource Department, 8 Wentworth Road, Heathfield, Newton Abbot, Devon, TQ12 6TL*.## Apply for this positionFor enquiries please contact us at [e-mail].#### DownloadsThe Job Specification and Application Form documents require Adobe Reader to view. Please if not installed.*Wilton Bradley is not responsibly for any fault or issue relating to the use of AdobeReader.*