Senior Insight Analyst

Automobile Association; Basingstoke; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading automotive organization in Basingstoke is looking for a Senior Insight Analyst. In this role, you will leverage your technical skills in SQL, Power BI, and Python/R to design impactful data products and influence strategic decisions. Collaborate with stakeholders to simplify complex data into actionable insights while mentoring junior analysts. This position offers growth opportunities and a hybrid working model to support work-life balance.

Benefits

Competitive salary

Bonus scheme

Comprehensive benefits package

Flexible working options

Growth and training opportunities

Qualifications

• Proven experience in stakeholder‑facing analytics roles.
• Strong technical skills in SQL (BigQuery preferred), Power BI, and Python or R.
• Experience building scalable data products or insight frameworks.
• Ability to manage multiple priorities in a fast‑paced environment.
• Strong communication skills to simplify complex data.

Responsibilities

• Design and deliver scalable, insight‑driven data products.
• Partner with stakeholders to co‑create solutions for measurable impact.
• Manage the full lifecycle of data products from discovery to deployment.
• Use SQL, Power BI, and Python/R for actionable insights.
• Translate complex data into narratives for senior leadership.
• Champion best practices in analytics and data storytelling.
• Support junior analysts in their development.

Skills

Stakeholder engagement

Data storytelling

Analytical thinking

Technical Expertise

Tools

SQL

Power BI

Python

R

Jira

Confluence

Job description

Ready to turn data into decisions that shape the future?

At the AA, we’re on a mission to make常 更増 連綿 车? As a Senior Insight Analyst, you’ll be at the heart of that transformation—creating insight‑led data products that influence strategy, improve customer experiences, and drive real business impact.

This isn’t just another analytics role. It’s your chance to combine technical expertise, stakeholder engagement, and thought leadership to make a tangible difference. You’ll work with senior leaders across product, marketing, operations, and digital, translating complex challenges into actionable insights that power decisions at every level.

What will I be doing?

• Lead the way: Design and deliver scalable, insight‑driven data products that shape key business decisions.
• Be a trusted advisor: Partner with stakeholders to understand their challenges and co‑create solutions that deliver measurable impact.
• Own the process: From discovery and prototyping to deployment and enablement—you’ll manage the full lifecycle of data products.
• Get hands‑on: Use SQL, Power BI, and Python/R to produce robust, actionable insights that tell a compelling story.
• Influence at the top: Translate complex data into clear narratives for senior leadership.
• Drive innovation: Champion best practices in analytics and data storytelling, and keep us ahead of industry trends.
• Lead and mentor: Support junior analysts, fostering a culture of curiosity and continuous improvement.

What do I need?

What we’re looking for

• Proven experience in stakeholder‑facing analytics roles, influencing decisions through data.
• Strong technical skills in SQL (BigQuery preferred), Power BI (DAX, Power Query), and Python or R.
• Experience building scalable data products or insight frameworks.
• Ability to manage multiple priorities and thrive in a fast‑paced environment.
• Familiarity with agile ways of working and tools like Jira and Confluence.
• A natural communicator who can simplify complexity and inspire confidence.

What’s in it for you

• Impact that matters: Your insights will shape strategy and improve customer experiences for millions.
• Growth opportunities: Access to training, certifications, and career progression in a data‑driven organisation.
• Collaborative culture: Work with passionate experts who value innovation and continuous learning.
• Flexibility: Hybrid working options to support work‑life balance.
• Benefits: Competitive salary, bonus scheme, and a comprehensive benefits package.