Planning Director

WPP Media Limited; City of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading marketing and advertising firm is seeking a Planning Director to drive media planning strategies and oversee campaign management. The ideal candidate will have strong media channel knowledge, excellent communication skills, and a problem-solving mindset. This full-time role is based in London and offers a hybrid work approach with competitive benefits.

Benefits

Competitive medical insurance

Group retirement plans

Significant paid time off

Employee mental health awareness days

Qualifications

• Experience in media planning and execution.
• Strong communication and stakeholder management skills.
• Ability to problem-solve and lead campaigns.

Responsibilities

• Develop an advanced understanding of media channels and best practices.
• Oversee campaign management and quality control.
• Lead brainstorming sessions for campaign ideas.

Skills

Media planning

Campaign management

Communication

Problem solving

Stakeholder management

Job description

Overview

Join to apply for the Planning Director role at WPP Media.

London, England, United Kingdom

Responsibilities

• Media planning craft: Develop an advanced understanding of media channels, channel ecosystems and planning best practices. Translate strategic approach into planning practices for specific client briefs and pitches. Maintain an expert overview of the media market landscape, trends, and build media owner relationships. Be proficient with internal and external tools to understand the consumer, client’s business and opportunities.
• Campaign Management & Effective Communication: Oversee campaign management ensuring quality control and high-standard output. Develop understanding of commercial practices and the wider agency. Build and maintain client and agency relationships at a mid-senior level to understand stakeholders and client business.
• Comms Planning And Storytelling: Own planning presentations, define inputs, and collaborate with wider teams to compile work and meet deadlines. Lead brainstorms and idea creation for campaigns. Independently problem-solve, integrate data and insights, and propose solutions based on knowledge and experience.
• Additional responsibilities: Apply expertise in the Purchase Journey thinking, translate insights into media plans, and actively contribute to the development of multi-media strategies and executions.

Skills and Experience / Qualifications

• At WPP Media, embrace shared core values: Lead Collectively, Cultivate Trust, and Champion Growth and Development.
• Industry knowledge: Develops breadth and depth of industry understanding; comfortable using tools, technologies, and systems; able to train others.
• Communication and stakeholder management: Confident presenting from platforms and data-driven storytelling; liaises with internal teams and clients to provide clear, practical solutions.
• Problem solving and critical thinking: Quickly generates appropriate solutions with a broad perspective; supports or leads troubleshooting and escalations as needed.
• Stakeholder relationships: Identifies decision-makers, understands client sector, and builds strategic relationships to meet objectives.
• Campaign management: Guides in-flight campaigns, provides actionable insights, coaches teammates, and optimizes workload and priorities.
• Comms Planning: Applies knowledge of client, audience, channel, market, and category to deliver compelling multi-media plans with measurable outcomes.

About WPP Media & Benefits

WPP is the creative transformation company. WPP Media employees can tap into the global WPP Media & WPP networks to pursue passions, grow networks, and learn at the cutting edge of marketing and advertising. Benefits include competitive medical, group retirement plans, vision and dental insurance, significant paid time off, partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone belongs and has equal opportunities to progress in their careers. We support a hybrid work approach, with flexibility discussed during the interview process. UK-based role; rights to work in location required. Privacy notices: visit wppmedia.com/pages/privacy-policy for more information.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Business Development and Sales

Industries

• Advertising Services