Marketing Manager

Intasite Limited; Tees Valley; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading Health and Safety SaaS company is seeking an experienced Marketing Manager to drive their growth. This role involves developing marketing strategies, creating campaigns, and collaborating with business development to generate qualified leads. The ideal candidate will have a strong background in B2B marketing, particularly within technology or SaaS environments, and a proven ability to execute hands-on marketing initiatives. Offering competitive benefits and the opportunity to make a significant impact on a dynamic product.

Benefits

25 days annual leave plus bank holidays

Access to a free on-site gym

Annual training and development budget

Complimentary parking and team lunch

Qualifications

• Proven experience in a Marketing Manager or Senior Marketing Executive role.
• Strong understanding of digital marketing best practices.
• Ability to generate inbound leads and manage top-funnel marketing.

Responsibilities

• Develop and deliver a clear marketing strategy.
• Plan, execute, and analyse multi-channel campaigns.
• Manage relationships with outsourced digital marketing agencies.

Skills

Proven experience in a Marketing Manager role

Strong understanding of PPC

Excellent written communication skills

Analytical mindset

Education

Experience in SaaS or technology industries

Tools

Google Analytics

CRM platforms

Job description

Intasite is a dynamic Health and Safety Software as a Service (SaaS) company, headquartered in Teesside.We're on the lookout for individuals who share a profound commitment to customer satisfaction and possess astrong drive to deliver products that enhance operational efficiency for health and safety teamsworldwide.

Our mission is to streamline the site access process for the most secure and safety-critical sites acrossthe globe. This allows us to efficiently manage the safety and security of their personnel, visitors, andcontractors as they enter these facilities, thereby reducing risk, ensuring compliance, and ultimatelyenhancing productivity.

Our cloud-based SaaS solution for inductions and contractor management caters specifically to high-riskindustries, proudly serving renowned clients such as Budweiser, Telefonica O2, EDF Renewables, SSE PLC, SkyStudios, CityFibre, and Equinor. With a global user base, our product's profound impact is a result of ourextensive experience in the field.

We continually strive to build the most exceptional product possible. Our goal is to combine simplicity andindustry knowledge to deliver an outstanding safety onboarding experience.

Job Specification

What you'll be doing

We are seeking a proactive, experienced, and commercially minded Marketing Manager to join our growing team. This is a brand-new role within the business, designed to help drive our next stage of growth.

You will be responsible for building and managing the top of the sales funnel, delivering strategic marketing activities that generate high-quality leads for our Business Development team. This includes creating and executing marketing campaigns, identifying opportunities in the market, managing outsourced digital agencies, overseeing content and social channels, and ensuring Intasite's brand continues to stand out in the safety-tech landscape.

This role requires someone who is confident, hands-on, and able to hit the ground running with minimal guidance, while also shaping the future of marketing at Intasite.

Key Responsibilities

• Develop and deliver a clear marketing strategy to support business growth and drive qualified inbound leads.
• Plan, execute, and analyse multi-channel campaigns (email, PPC, content, social, events etc.) to fill the top of the sales pipeline.
• Conduct competitor research and market analysis to inform positioning, messaging, and go-to-market strategy.
• Manage and optimise relationships with outsourced digital marketing agencies (PPC, SEO, PR, design etc.).
• Own and grow Intasite's social media presence, ensuring consistent and engaging content aligned with our brand and strategic goals.
• Create compelling content (case studies, website copy, blogs, videos, newsletters, whitepapers) to support brand awareness and lead generation.
• Collaborate closely with Business Development to ensure marketing activities deliver sales-ready leads and support their outreach efforts.
• Monitor, report, and analyse marketing performance, using data to optimise and refine campaigns.
• Oversee website updates, SEO considerations, and user journeys to maximise conversions.
• Support the development and promotion of new product features, services, and company news.
• Ensure brand consistency across all communications, campaigns, and external touchpoints.

Candidate Profile

• Proven experience in a Marketing Manager or Senior Marketing Executive role - ideally within SaaS, technology, or B2B industries. Previous experience or knowledge of safety or high-risk environments would also be desirable.
• A strategic thinker who can also execute hands-on marketing activities independently.
• Demonstrable success in generating inbound leads and managing top-funnel marketing activity.
• Confident in managing external agencies, budgets, and digital marketing workflows.
• Strong understanding of PPC, SEO, social media, and content marketing best practices.
• Excellent written communication skills with the ability to turn complex concepts into clear, compelling content.
• Analytical mindset with experience using tools such as Google Analytics, CRM platforms, and marketing analytics dashboards.
• Self-starter with a proactive approach - able to bring ideas, lead initiatives, and shape a new function without micromanagement.
• Comfortable working in a fast-paced, evolving business.
• Team-player with a positive attitude and collaborative mindset.
• Based in the UK.
• The opportunity to have a direct impact on an exciting product with global reach
• Working in a growing dynamic company and developing new opportunities.
• 25 days annual leave, plus an additional 8 bank holidays, plus Christmas shutdown period.
• Access to our free on-site gym and cinema room
• Access to an annual training and development budget
• Complimentary parking and a monthly team lunch.