Loyalty Marketing Manager

Morrisons; Bradford; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading UK retailer is seeking a Marketing Manager to enhance customer loyalty through targeted offers. The candidate will define communication strategies using data, analyze campaign effectiveness, and mentor a team to manage the loyalty program. Strong analytical skills and experience in retail loyalty programs are essential. This role offers significant benefits including discounts, an annual bonus scheme, and career development opportunities, all within a vibrant office in Bradford.

Benefits

15% in-store discount

10% discount for a friend

Annual bonus scheme

Career progression opportunities

Generous holiday entitlement

Market-leading pension scheme

Healthcare benefits

'MyPerks' discount with retailers

Free parking onsite

Enhanced family leave

Private healthcare

Car allowance

Qualifications

• Experience in customer loyalty, ideally within a large retail business.
• Strong analytical skills for managing commercials and understanding customer needs.
• Experience leading teams in a fast-paced environment.

Responsibilities

• Define customer communication strategies using data.
• Analyze campaign performance for continuous improvement.
• Collaborate with team members to ensure relevant offers.
• Mentor team and manage the loyalty program budget.

Skills

Analytical skills

Commercial thinking

Data segmentation

Empathy

Job description

Help us put a smile on our customers' faces (and a few extra treats in their baskets).

At Morrisons, our loyalty program isn't just about points; it’s about understanding the people who shop with us. We’re looking for a Marketing Manager who loves the "why" behind the data and the "how" behind a great offer.

You’ll be leading our targeted offers. Whether it’s a personalised voucher through the post, a digital nudge in our app, or a surprise coupon at the till, you’ll lead the strategy that makes our customers feel seen and valued.

This is a 12 month fixed term role, working Monday - Fri with a requirement for 3 days per week in our Head Office, Bradford.

What you’ll actually be doing:

• You’ll define how we talk to our customers, using data to send the right offer at the perfect moment.
• You’ll analyse what worked, what didn’t, and use those insights to make our next campaign even better.
• You’ll be the glue between all our teams, ensuring our offers aren’t just smart, but relevant to what’s actually on our shelves.
• You’ll mentor a team, manage the budget, and keep our loyalty program thriving.

About you

We're looking for someone who is a commercial thinker who understands everything customer loyalty. You’ll need strong analytical skills to manage the "commercials," but you’ll also need the empathy to understand the customer's needs. If you have experience in data segmentation, GDPR, and leading teams, you’ll fit right in. You will also:

• Have a strong background in Customer Loyalty - ideally within a large retail business
• Be organised, resilient and always want to do the right thing for our customers

About us

In return for all your hard work, you will receive:

15% discount in store from the day you join us

Additional 10% discount card for a friend or family member

Annual bonus scheme

Career progression and development opportunities

Generous holiday entitlement

Market leading pension scheme and life assurance

Healthcare benefits including Aviva Digital GP

‘MyPerks’ giving you discount with over 850 retailers

Free parking onsite

Enhanced Family, Maternity and Paternity Leave

Private Healthcare

Car Allowance (company car provided in some instances)

Alive with activity, our modern Head Office is home to our corporate teams that make sure everything runs smoothly. Here, you’ll find comfy breakout areas, a coffee shop, Morrisons Daily and a subsidised restaurant. We are within commuting distance of Leeds, Manchester and the Yorkshire Dales - and we even have free parking!

At our Head Office you will expect to find supplier showcases, charity fundraising and celebrations all year round for the events that mean the most to our colleagues.

There’s more to our business as it’s fast paced and ever changing, as such we’ve got lots of fresh opportunities for you to play your part in our success. We’d love to meet you!

At Morrisons, we’re proud to be building a team that reflects the diversity of the communities we serve. We want every colleague to feel respected, supported and able to be themselves at work. Different voices, experiences and ways of thinking help us grow and improve and that’s good for our customers too.

We’re always looking for people from all walks of life to join us and bring their talents to our team. Together, we can build a workplace where everyone has the chance to thrive, make a difference and belong.