Head of Marketing

itison Limited; Glasgow; On-site; GBP 70,000 - 80,000; Full time

Job summary

A leading consumer brand in Glasgow seeks a dynamic Head of Marketing to lead and grow a multidisciplinary marketing team. You will drive growth across our core deal platform and major events, working closely with senior leadership to shape our marketing strategies. The ideal candidate will have proven experience in consumer-facing businesses, demonstrating strong leadership and a hands-on approach to success. The company offers a competitive salary and benefits package.

Benefits

Annual bonus

Private Health Care

Employee Assistance Programme

15% discount on services

Enhanced maternity/paternity

Lunchtime Pilates classes

Birthday day off

Free tickets to major events

Qualifications

• Proven leader with experience in consumer-facing business.
• Hands-on approach to delivering marketing strategy.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Lead a team of specialists across various marketing disciplines.
• Own the growth strategy for the deals business.
• Execute campaigns for major events and venues.
• Develop annual marketing programs for local businesses.
• Manage marketing budgets and report on metrics.

Skills

Leadership

Performance Marketing

Creative Storytelling

Data Analysis

Team Building

Job description

Head of Marketing - Full time - Glasgow HQ

itison isoneof Scotland’s most influential consumer brands, uniting a market leading online platform, a portfolio ofhigh profilevenues and some of the country’s largest and most innovative live events including GlasGLOW andElfingrove.

Our mission is simple. Life is about theexperienceand we are here to help people live it better by connecting them to brilliant local businesses and unforgettable moments. We are committed to being unique,boldand the best at what we do, while creating a positive impact in our local communities.

Our marketing team is central to bringing this missionto life at scaleacross millions of consumers and thousands of businesses.

We are looking for a highly ambitious Head of Marketing to lead our multi-disciplinary marketing team and drive the next phase of growth across our core deal platform, venues and major events businesses. You will work in an entrepreneurial culture alongside our senior leadership and report directly to the CEO.

We think big and are looking for a Head of Marketing to match.

WhatYou’llDo

Team Leadership & Execution

• Lead a multidisciplinary team of around 10 specialists across performance, social, content, PR, design and video.

• Build a high-performance people-first culture with clear expectations, high standards and continual learning.

• Help drive a creative storytelling culture backed by data and insights.

• Plan and deliver strategies with hands on leadership across the team. We are a highly operational day to day business.

Member and Sales Growth

• Own the growth strategy for our market leading deals business including member acquisition and retention, funnel optimisation and sales campaigns across the UK.

• Run hands-on performance marketing and ad development across key social and paid channels.

• Work alongside our sales director to deliver national promotions, seasonal platform campaigns and new service & city launches.

Major Events & Venues

• Develop and execute on sale campaigns for our world class major events GlasGLOW, Elfingrove & Drive-In Movies alongside development of future new major event launches.

• Deliver integrated campaigns spanning paid, social, PR, influencers and content across events and venues.

B2B Strategy and Marketing

• Develop and implement an annual host marketing programme to the thousands of local businesses we work with.

• Help develop a host onboarding strategy through touch points across our CRM and in person events at itison hub (our beautiful head office event and social space).

Creative, Content and Campaign Delivery

• Work alongside our creative and execution teams to develop and roll out exceptional storytelling and content plans.

• Understand the creative processes through to implementation to help plan and timeline a busy calendar of activity across the business divisions.

Data, Performance & Budget

• Develop and report on key marketing metrics and dashboards to achieve goals and targets

• Manage the overall marketing, campaigns and ad budget to deliver maximum ROI.

• Report insights and recommendations to the CEO and senior team.

About You – a high achiever

• An ambitious and proven leader at a high level.

• A positive, collaborative, and honest mindset to drive performance and continuous improvement.

• An energy and resilience to manage across multiple exciting business divisions.

• Experience with the creative process to guide storytelling and brand voice alongside creative leads.

• A hands on and solution focused approach to work.

• A love of brilliant experiences and a desire to deliver the best.

We’re looking for someone who has led multidisciplinary marketing teams and individuals within a fast moving consumer-facing business, ideally across digital, brand, performance, social and content.

Ideally from a high growth D2C, e-commerce, media, hospitality or events background where you’ve owned both strategy and hands on delivery. Experience running integrated campaigns across paid, social, PR and content while driving member or customer growth is essential alongside interrogating data. Previous leadership experience is essential but not necessarily a current head of marketing role.

Why itison

• Help shape the next growth chapter of one of Scotland’s most exciting consumer brands that will impact millions of customers and thousands of businesses.

• Lead a highly skilled team to excel across a unique portfolio of brands and events.

• Be part of a positive and ambitious culture where everyone is supported to succeed.

• Work in a world class head office environment with regular travel to our outbound cities and major events.

• Salary, benefits and progression will be discussed at interview.

How to Apply

Please send your CV along with:

• A one page overview of why you are a good fit for the role

The Interview Process

If we progress your application, there are three stages to our interview process:

• An initial interview to get to know you and find out more about your experience.

• A second interview with practical tasks, a more in-depth interview and opportunity to see the work environments.

• An opportunity to meet the team.

Interviews will start from w/c 12th January 2026 onwards, and all interviews will be in person at our Glasgow HQ just off George Square.

The Salary and Benefits package:

• Salary £70k - £80k depending on experience

• Annual company bonus (dependent on performance)

• Private Health Care

• Employee Assistance Programme

• Salary exchange smart pension scheme

• 15% itison discount and 50% discount at all itison-owned venues

• Enhanced maternity/paternity

• Learning grant

• Lunchtime Pilates classes

• Holiday-buy scheme

• Birthday day off

• Home & Tech discount scheme

• Paid company socials

• Free tickets to our major events (Drive-In Movies, GlasGLOW, and more to come)

• Charity day – paid time offto volunteer for a charity of your choice

• Fantastic work environment with an unending fruit bowl, cereal bar and full bar set-up in the office for Friday Prosecco, or a healthy drink if preferred.