Events Manager

Xtremepush Limited; Milton Keynes; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading CRM & Loyalty marketing firm is looking for an Events Manager to develop and execute a global event strategy to enhance brand visibility and accelerate lead generation. The role involves managing large-scale B2B events, building industry relationships, and requires strong project management skills and 5-7 years of experience, preferably in the iGaming sector. This position is hybrid, based in Milton Keynes or Dublin.

Qualifications

• 5-7 years of experience managing large-scale B2B events.
• Experience in the iGaming or related sectors preferred.
• Strong project and budget management skills.
• Excellent verbal and written communication abilities.

Responsibilities

• Develop and refine annual event calendar aligned with business objectives.
• Lead end-to-end event lifecycle, including logistics and execution.
• Collaborate with marketing for event messaging and branding.
• Build relationships with sponsors, partners, and vendors.
• Define and track event KPIs to optimize future performance.

Skills

Project management

Negotiation

Communication

Event strategy

Analytical mindset

Job description

About the Role

Xtremepush is a leading CRM & Loyalty marketing technology platform, specifically tailored for iGaming companies. We enable operators to leverage real-time data, AI, and gamification to craft intelligent and highly personalised, omnichannel journeys. We are a strong player in the global gaming industry, with our technology serving more than 250 clients globally. We’re looking for an Events Manager to develop and execute a global event strategy that strengthens Xtremepush’s brand, accelerates lead generation, and builds strong industry relationships, especially in the iGaming sector. Reporting to the Head of Marketing, you’ll oversee every aspect of conferences, trade shows, partner events, and virtual forums. Ideal candidates have exceptional project management, negotiation, and communication skills, and a proven track record of delivering high-impact events that support sales and marketing goals. This is a hybrid role that requires travel for events. #LI-Hybrid

Key Responsibilities

Event Strategy & Planning:

• Develop and refine the annual event calendar aligned with Xtremepush’s broader marketing and business objectives, with a particular focus on events in the iGaming sector.
• Conduct market research to identify relevant industry events and sponsorship opportunities that maximise brand exposure.

Event Execution & Logistics:

• Lead the end-to-end event lifecycle, including venue selection, vendor negotiations, booth design, on-site logistics, speaker/panel coordination, etc.
• Manage event budgets efficiently, ensuring maximum ROI while maintaining the highest quality standards.
• Oversee logistics such as shipping, travel arrangements, registration, and on-site staff coordination to ensure seamless execution.

Content & Branding:

• Collaborate with the marketing and sales teams to develop compelling event messaging, branded collateral, and additional content that support company objectives.
• Ensure consistent brand representation across all event touchpoints, from pre-event promotions to on-site experiences and post-event follow-ups.

Partnerships & Relationships:

• Build and maintain strong relationships with event organisers, sponsors, partners, and vendors to secure premium opportunities and negotiate favourable terms.
• Identify and collaborate with industry influencers, keynote speakers, and panelists, particularly those with expertise or prominence in the iGaming sector.

Measurement & Reporting:

• Define and track event KPIs - lead quality and volume, brand awareness, attendee satisfaction - and provide regular reports to the marketing and leadership teams.
• Leverage post-event analytics and feedback to refine strategies, improve processes, and optimise future event performance.

Your Experience and Qualifications

Event Management Expertise:

• Minimum of 5-7 years of experience managing large-scale B2B events, conferences, trade shows, and virtual events, preferably in the SaaS or tech industry.
• Demonstrable success in planning and executing events within the iGaming or related entertainment/gaming sectors is a plus.

Marketing & Industry Knowledge:

• Familiarity with B2B marketing strategies and the ability to integrate events seamlessly into broader marketing campaigns.
• Understanding of CRM and Loyalty software markets is a plus.

Project & Budget Management:

• Strong project management skills with the ability to juggle multiple events and deadlines simultaneously.
• Proven track record of managing and optimising event budgets effectively to drive ROI.

Communication & Collaboration:

• Excellent verbal and written communication skills, with the ability to engage and influence stakeholders at all levels.
• Strong interpersonal skills to build lasting relationships with vendors, partners, and internal teams.

Analytical & Results-Driven:

• Data-driven mindset with the ability to set measurable goals, analyze results, and develop action plans to improve future performance.

Flexibility & Adaptability:

• Willingness to travel to events as needed.
• Comfortable with a fast-paced environment and capable of adapting quickly to changes in strategy or market conditions.

Location

This is a hybrid role based in Dublin, Ireland or London/Milton Keynes, UK.