Equine Marketing and Technical Manager

Boehringer Ingelheim GmbH; Bracknell; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading global pharmaceutical company in Bracknell is seeking an Equine Marketing and Technical Manager to drive commercial success for the Equine Business Unit. The role involves developing marketing strategies, providing technical support, and leading a team. A veterinary degree, relevant industry experience, and strong leadership skills are essential to succeed in this impactful position.

Qualifications

• Relevant industry experience is required.
• Significant experience in clinical practice and marketing management within animal health.
• Understanding of market drivers.

Responsibilities

• Drive commercial success for the Equine Business Unit.
• Support development of strategic marketing and technical plans.
• Direct brand managers to execute marketing plans.

Skills

Strong communication skills

Analytical abilities

Leadership skills

Education

Veterinary degree

Business or Marketing qualification

Job description

Lead the Future of Equine Health with Boehringer Ingelheim

As a global leader in equine health, Boehringer Ingelheim develops innovative medicines that enhance the well‑being of horses worldwide. From world‑class athletes to trusted weekend companions, our breakthroughs in immunology, parasitology, gastric and metabolic health help horses reach their full potential.

This is your chance to join a global corporation, work with wonderful veterinary customers, and be part of the #1 equine pharmaceutical company in the UK. We are looking for an Equine Marketing and Technical Manager to join our team.

Location: Hybrid role based at our Bracknell Head Office.

THE POSITION

In this pivotal role, you will drive commercial and financial success for the Equine Business Unit by leading both technical advisory and marketing functions. Through your team, you’ll deliver superior technical support to internal and external stakeholders while spearheading innovative, integrated marketing strategies that:

• Prepare the market for successful launches
• Promote core equine brands
• Capitalize on emerging opportunities

This is a unique opportunity to make a real impact on business strategy and the equine industry.

TASKS & RESPONSIBILITIES

• Support the Equine Business Head in developing strategic marketing and technical plans for sustainable, profitable growth within budget.
• Provide clinical and market insights from customers, KEEs, and technical literature.
• Direct brand managers to create and execute annual marketing plans aligned with business objectives.
• Collaborate with the Sales Manager to translate market needs into effective marketing tools and technical support, including training.
• Represent the company at industry conferences and engage with key influencers and bodies.
• Lead, coach, and inspire your team to deliver excellence in brand and technical management.
• Ensure accurate responses to technical enquiries and oversee investigations of product complaints and adverse events.

REQUIREMENTS

• Veterinary degree
• Relevant industry experience
• Business or Marketing qualification (e.g., CIM Diploma)
• Significant experience in clinical practice and marketing management within animal health
• Strong technical knowledge and understanding of market drivers
• Previous experience in field-based sales or key account management (advantageous)
• Proven leadership and line management skills
• Excellent strategic planning, prioritisation, and analytical abilities
• Strong communication and relationship‑building skills