Divisional Marketing Manager

Gleeson Homes; Hessle; On-site; GBP 45,000 - GBP 60,000; Full time

Job summary

A national home builder is seeking a Divisional Marketing Manager located in Hessle, UK. In this role, you will oversee regional marketing strategies, manage a talented team, and ensure brand compliance across all channels. The ideal candidate will have over 5 years' experience in the housebuilding industry, excellent communication skills, and proficiency in digital marketing tools. This position offers a generous holiday entitlement, company car options, and private medical insurance among other benefits.

Benefits

Generous holiday entitlement of 26 days + bank holidays

Choice of company car/car allowance

Discretionary Bonus Scheme

Holiday Buy Back Scheme

Company Pension Scheme

Private Medical Insurance Scheme

Healthshield membership

Life Assurance Scheme

Share Purchase Plan

Highstreet/Store Discounts

Development Opportunities

Qualifications

• 5 years+ experience within the housebuilding and/or construction industry.
• Experience in managing a remote team.
• Proficient communicator with sound copywriting skills.

Responsibilities

• Oversee the Divisional Marketing function and manage Marketing Coordinators.
• Ensure brand compliance for regional marketing activities.
• Act as custodian of the Master Marketing Plan.
• Plan and implement national campaigns with stakeholders.
• Allocate marketing budgets to maximize ROI.

Skills

Digital marketing tools

Copywriting skills

Stakeholder management

Analytical skills

Attention to detail and design

Remote team management

Education

Degree or CIM/IDM qualified

Tools

Google platforms

Content management systems

Job description

# Divisional Marketing Manager## Job IntroductionJob IntroductionGleeson Homes have an exciting opportunity for a Divisional Marketing Manager to join our team. As our Marketing Manager, you will work closely with the Marketing Director, the Sales Managers and the wider Marketing Team to lead the marketing function, by leading sales strategies & regional campaignsThis is an exciting opportunity for Marketing professionals to join a fast growing, national home builder - shaping the future of the Gleeson brand, and leading up a highly talented team. Main ResponsibilitiesAs a member of the Regional senior leadership team it is crucial, to take a ‘whole company’ perspective to the performance of Building Homes. Changing Lives, being a Gleeson Ambassador for our vision, mission, values and our approach to performance excellence, whilst positively influencing and enhancing the profitability and operational effectiveness of the business.A High level summary of key responsibilities:* Oversee the Divisional Marketing function, by managing and offering guidance to the Marketing Coordinators, ensuring that regional and development marketing strategies are devised, executed, monitored, and evaluated.* Ensure regional marketing activity across all digital and offline channels is brand compliant, targeted, and maximising ROI, by performing regular checks and organising audits with the Marketing Business Partners.* Act as custodian of the Master Marketing Plan, liaising with Land, Sales, and BPs to gain insight of new developments, launches, existing activity and future campaign planning.* Work alongside the Head of Digital Marketing and Communications Manager to plan and implement national campaigns, new buying schemes and tactical and seasonal messaging, as well as allocate budget to existing channels highlighted within the Marketing Toolkit.* Work collaboratively with key stakeholders to troubleshoot focus developments, ensuring that a practical marketing budget is allocated and that any associated campaigns, content, and copy is scheduled and targeted to gain maximum ROI. The Ideal Candidate* Experience of digital marketing tools, including Google platforms and content management systems* Proficient communicator, including sound copywriting skills* Excellent stakeholder management skills* Excellent analytical skills* Attention to detail and design* 5 years+ experience within the housebuilding and/or construction industry* Experience in managing a remote team* Degree or CIM/IDM qualified* UK driving licenceBenefits:* Generous holiday entitlement of 26 days per annum + bank holidays* Choice of company car/ car allowance* Discretionary Bonus Scheme* Holiday Buy Back Scheme* Company Pension Scheme* Private Medical Insurance Scheme* Healthshield membership* Life Assurance Scheme* Share Purchase Plan* Highstreet/ Store Discounts* Development OpportunitiesThe following content displays a map of the job's location.| OpenStreetMap contributors### Divisional Marketing Manager* **Frequency** Annual* **Job Reference** gleeson/TP/60871/4439* **Contract Type** Full Time* **Closing Date** No expiry date* **Job Category** Marketing* **Regional Office** Hessle* **Location** Hessle, United Kingdom* **Posted on** 23 January, 2026