UGC Creator / Social Media Assistant

Icy Bear Ltd.; Altrincham; On-site; GBP 20,000 - GBP 25,000; Full time

Job summary

A growing dental brand in Altrincham is seeking a UGC Creator / Social Media Assistant. This hands-on role allows you to create engaging content for TikTok and Instagram, staying ahead of trends while managing community engagement. Candidates should have proven experience with UGC content and a passion for social media and digital storytelling. The position offers a competitive salary and the opportunity to shape your role as the brand evolves.

Qualifications

• Proven experience in UGC or personal brand content creation is essential.
• Strong grasp of TikTok and Instagram algorithms is required.
• Organized and proactive individual who can work independently.

Responsibilities

• Create engaging UGC-style video content for TikTok and Instagram.
• Stay updated on social media trends to adapt them for the brand.
• Assist with posting, scheduling, and writing captions.

Skills

Proven experience creating UGC or personal brand content

Strong understanding of TikTok & Instagram algorithms

Comfortable being on camera

Organized and proactive

Passion for social media and digital storytelling

Job description

Overview

Job Description: UGC Creator / Social Media Assistant

Location: Altrincham

Hours: Full-time

Salary: £20,000–£25,000 per year (depending on experience)

About Icy Bear

Icy Bear is a premium oral care brand founded by celebrity dentist Dr Hanna Kinsella, known for combining luxury, science, and innovation in dentistry. We’re growing rapidly and building a strong community of loyal customers and brand advocates.

The Role

Icy Bear Dental is a fast-growing dental brand focused on making oral care feel cool, confident, and accessible. We’re looking for a UGC Creator / Social Media Assistant who lives and breathes short-form content and knows how to turn trends into scroll-stopping videos.

This is a exciting, hands-on role with real ownership. You won’t be boxed into a rigid job description - you’ll help shape the role, influence how we show up on TikTok, and grow alongside the brand.

Key Responsibilities

• Create engaging UGC-style video content for TikTok, Instagram, and other platforms
• Stay on top of social media trends, sounds, and formats and adapt them to our brand
• Assist with posting, scheduling, and caption writing
• Help manage DMs, comments, and community engagement
• Brainstorm creative content ideas that align with brand goals and launches
• Support general social media tasks as the brand grows
• Support our freelance TikTok live presenters

Required Skills & Experience

• Proven experience creating UGC or personal brand content (portfolio or socials required)
• Strong understanding of TikTok & Instagram algorithms
• Comfortable being on camera (or creating POV-style content)
• Organized, proactive, and able to work independently
• Passion for social media, branding, and digital storytelling

Bonus Points

• Have experience in beauty, wellness, or lifestyle brands
• Understand influencer marketing & UGC strategy
• Have worked with e-commerce brands before

How to Apply

Send us:

• Links to your TikTok, Instagram, or UGC portfolio
• Any examples of content you’re proud of

Apply via LinkedIn or DM us directly.

If this sounds like your dream role, we’d love to hear from you!