Creative Business Lead A problem isn't truly solved until it's solved for all.

Theinsideout; Greater London; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading tech company in the UK is seeking an experienced Creative Business Lead to drive innovative marketing solutions for key clients. This role involves collaborating with cross-functional teams, leveraging Google technology to deepen customer engagement and accelerate sales. Candidates should possess extensive experience in business development within a creative environment, with a proven track record of building client relationships. The ideal candidate will have a passion for AI, creative strategy, and brand marketing overall. Remote working options available.

Qualifications

• 7+ years of experience as a Business Director, Client Partner, or Strategy Director.
• Experience in a creative agency or technical platform.

Responsibilities

• Drive strategic creative engagements using Google technology.
• Collaborate with cross-functional teams for integrated solutions.
• Present data-backed pitches to stakeholders.
• Develop sector-specific business plans.
• Codify creative best practices.

Skills

Creative marketing solutions

Business development

Client relationship building

Problem-solving

Knowledge of digital marketing

Education

Bachelor’s degree or equivalent

Job description

About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today’s dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

As a Creative Business Lead in Creative Works UKI, you will be on the Accelerators team within the wider Partners and Specialists organization. You will be driving business growth for Google platforms by delivering innovative creative marketing solutions/services to our most important clients. You will be part of a unique group of Creative Sales Specialists who will work alongside Google LCS teams to unlock the transformative potential of Google’s products and AI, enabling clients to solve their most pressing brand and business challenges. Leveraging Google’s extensive portfolio, you will craft and implement creative solutions that deepen customer engagement, accelerate sales outcomes, and drive AI product adoption at scale.

Google’s Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world’s leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google’s full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you’ll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.

Responsibilities

• Drive strategic creative engagements with key clients and agencies, utilizing Google technology to accelerate investment and sales outcomes.
• Collaborate with cross-functional teams (e.g., analytics, measurement, sponsorships, planning) to deliver integrated, multi-product solutions tailored to client needs.
• Present compelling, data-backed pitches to key stakeholders, demonstrating direct impact on their business growth and strategic marketing goals.
• Develop or contribute to sector-specific business plans, collaborating with executive leadership to ensure operational excellence and strategic alignment.
• Codify creative best practices and develop scalable sales materials, empowering LCS teams through training and coaching to evangelize Google’s creative solutions.

Minimum qualifications

• Bachelor’s degree or equivalent practical experience.
• 7 years of experience at a Business Director, Client Partner, or Strategy Director level or above within a creative agency environment or a technical platform.

Preferred qualifications

• Experience working with major brands, brand marketing and creative strategy.
• Knowledge of the digital marketing landscape, including formats and strategies across the sales funnel, with a strong emphasis on creative execution and impact.
• Knowledge of YouTube, video, TV, Display, with an understanding of engaged pitching and objection handling, with a focus on showcasing creative differentiation.
• Ability to be a complex problem-solver fostering a culture of creative excellence and results.
• Passion for leveraging AI, Google products, and creative innovation to achieve sales goals and accelerate business streams.