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Business Events Sales Executive, VisitAberdeenshire

Ukinbound

Aberdeen City

On-site

GBP 30,000 - 45,000

Full time

30+ days ago

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Job summary

A leading business event organization is looking for a candidate to promote Aberdeen as a premier destination for conferences and business meetings. Responsibilities include developing the Ambassador Network, tracking industry developments, and coordinating events. Ideal for someone with a passion for networking and business development in the events sector.

Responsibilities

  • Contribute to the coordination and development of the Aberdeen Ambassador Network.
  • Work with academic institutions and businesses in the North East.
  • Support opportunities for business event bids linked to local expertise.
  • Track developments across Aberdeen’s key industries.
  • Assist in planning Ambassador-led events and recognition initiatives.
Job description

The purpose of the role is to promote Aberdeen as a leading business event destination to secure new international, European, and national conferences, business meetings, and events in the city and region.

Key responsibilities:

  • Contribute to the coordination and development of the Aberdeen Ambassador Network, including its Steering Committees.
  • Proactively work alongside academic institutions and businesses based in the North East to broaden the reach and impact of the Network.
  • Identify and support opportunities for business event bids linked to local expertise, research, and strategic sectors.
  • Track relevant developments and investments across Aberdeen’s key industries to inform ambassador-led sales activity.
  • Assist in the planning and delivery of Ambassador-led events and recognition initiatives.
  • Maintain accurate and up-to-date Ambassador records across relevant CRM and reporting systems.
  • Proactively research international, European, and national association business events, with academic ties to sector strengths in the North East.
  • Identify new leads, progress viable leads to the bid stage and advance to confirmation.
  • Work in a coordinated manner with the Head of Convention Bureau, P&J Live, Ambassador Network Steering Committees, academic institutions, and appropriate regional stakeholders.
  • Input activity into the CRM and joint reporting/tracking spreadsheets.
  • Identify and convert sales opportunities.
  • Contributing to achieving commercial income generation targets.
  • Coordinate and deliver the Aberdeen Convention Bureau representation at industry sales and educational events, promoting Aberdeen as a business events destination, and maximising return on investment.
  • Develop and maintain productive relationships with key industry bodies, such as VisitBritain,VisitScotland, Association of British Professional Conference Organisers (ABPCO) and International Congress and Convention Association (ICCA).
  • Produce conference bids, proposals, and presentations to meet client requirements, using ACB-branded materials.

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