Brand Lead: Experience, Community & Growth

Work.Life; Greater London; Hybrid; GBP 55,000 - 65,000; Full time

Job summary

A leading flexible workspace provider is seeking a Brand Lead to elevate its brand during a pivotal growth moment. This role involves shaping brand strategy and storytelling, enhancing member experiences, and building community engagement. The ideal candidate will possess extensive brand leadership experience, a lifecycle mindset, and a passion for creative direction. In a supportive environment, you'll drive initiatives that foster brand loyalty while collaborating with various departments to ensure a cohesive brand narrative across all touchpoints.

Benefits

Wellness package

Team joy budget

Quarterly socials

Training and development opportunities

Qualifications

• Proven ability to build brand strategy from company objectives.
• Experience with customer journey and loyalty programmes.
• Track record of creating brand love through culture and community.

Responsibilities

• Lead the evolution of brand positioning and narrative.
• Design human-first brand experiences across the lifecycle.
• Develop initiatives that deepen member engagement and retention.

Skills

Brand leadership

Community and experience thinking

Creative drive

Collaboration and communication

Job description

A leading flexible workspace provider is seeking a Brand Lead to elevate its brand during a pivotal growth moment. This role involves shaping brand strategy and storytelling, enhancing member experiences, and building community engagement. The ideal candidate will possess extensive brand leadership experience, a lifecycle mindset, and a passion for creative direction. In a supportive environment, you'll drive initiatives that foster brand loyalty while collaborating with various departments to ensure a cohesive brand narrative across all touchpoints.