Senior Campaign Manager

Campionsgroup; London; On-site; GBP 55,000 - 65,000; Full time

Job summary

A leading marketing agency is looking for a Senior Campaign Manager to develop and optimize multi-channel marketing campaigns. This key leadership role requires over 5 years of experience in campaign marketing and a strong focus on data-driven strategies. Candidates should have a proven track record in omnichannel campaigns and excellent project management skills. The position offers a competitive salary and a hybrid work model.

Benefits

Employee assistance programme

Competitive holiday allowance

Charity matching

Qualifications

• 5+ years’ experience in campaign or brand marketing.
• Track record of successful omnichannel marketing campaigns.
• Hands-on knowledge of digital channels including email and PPC.

Responsibilities

• Plan and manage integrated marketing campaigns.
• Lead campaign briefing and creative development.
• Provide performance reporting with actionable insights.

Skills

Campaign marketing experience

Project management

Data analysis

Commercial acumen

Creative thinking

Tools

Salesforce

Google Analytics

Meta Ads Manager

Job description

Overview

The Senior Campaign Manager will be responsible for developing, executing, and optimizing high-performing, multi-channel marketing campaigns that support the agency’s portfolio of brands, their business objectives, and customer engagement strategy.

Location

Euston (Hybrid)

Salary: £65,000

Hours: Monday - Friday, 9am - 6pm

Contract Type: Full-Time, Permanent

Reports To: Head of Brand and Marketing

Role

This is a key leadership role within the marketing team and requires a strategic thinker who can combine data, creativity, and commercial acumen. This is a new role and needs a highly organized self-starter and completer finisher. The role leads both the Brand and Marketing master campaigns and develops campaign packages for local branch support and key revenue-driving departments.

Key Responsibilities

• Plan and manage integrated brand and marketing campaigns across digital, social, OOH, print, email, and offline in-branch.
• Work closely with internal stakeholders including Sales, Lettings, New Homes, Corporate, Property Management and PR to ensure alignment of messaging and objectives.
• Lead campaign briefing, creative development, media planning, and post-campaign analysis.
• Manage relationships with media agencies, creative partners, and internal content teams to ensure on-brand, timely, and high-quality delivery.
• Define campaign KPIs and provide regular performance reporting with actionable insights.
• Continuously optimise campaigns based on data, testing, and learnings.
• Support local marketing initiatives across the branch network while maintaining brand consistency.
• Stay on top of property market trends, competitor activity, and customer behaviour to inform campaign strategy.

Requirements

• 5+ years’ experience in campaign or brand marketing, ideally within property, retail, or a service-led B2C environment. Some B2B experience would be useful.
• Proven track record of delivering successful omnichannel marketing campaigns.
• Strong commercial acumen with experience using data to drive performance and ROI. Experience of all web analytics and campaign data measurement across the complete funnel.
• Exceptional project management skills with the ability to manage multiple stakeholders and deadlines.
• Experience working with creative, digital, and media agencies.
• Hands-on knowledge of digital channels including paid social, PPC, display, email, and CRM.
• Familiarity with tracking, pixels and tagging (Google Tag Manager, Facebook Pixel, etc.).
• Passionate about brand storytelling and customer experience. Excellent communication skills and a team-first mindset.

Desirable

• Experience in the property sector or real estate marketing.
• Knowledge of platforms like Salesforce, HubSpot, Google Analytics, Meta Ads Manager.
• CIM or other marketing qualification.

About Campions

Campions is one of the fastest growing sales and lettings agency groups in the UK. It currently includes the Chestertons, Chase Buchanan, Retirement Homesearch and Campions Lettings & Management brands which collectively sell, rent and manage thousands of properties across the country every year.

Perks

Benefits: Employee assistance programme, competitive holiday allowance + public holidays, charity matching and payroll giving, contribution towards eye care tests, annual flu vaccination vouchers, birthday leave, health cash plan plus a range of other additional benefits that are linked to specific job grades.

We are an equal opportunities employer. We welcome applications from everyone and are committed to creating a diverse and inclusive workplace. We will thoroughly consider all applications without regard to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran status, neurodiversity status, or disability status.