Senior Campaign Manager

Goatagency; City of London; Hybrid; GBP 36,000 - 43,000; Full time

Job summary

A leading marketing agency in London is seeking a Mid-Senior Influencer Marketing Manager to lead and strategize influencer campaigns. The role involves developing client proposals, managing budgets, and ensuring campaign success through strategic insights. Candidates should have a minimum of 4 years of experience in influencer marketing and possess strong communication skills. The position offers hybrid working options and a range of benefits including health insurance and flexible hours.

Benefits

MacBook laptop

Flexi-hours

£200 work from home grant

Health and wellbeing allowance

Life Insurance Policy

25 Days Holiday plus bank holidays

Birthday & Work Anniversary Days Off

Flexible Bank Holidays

Free Flu Jabs

Qualifications

• Minimum of 4 years of relevant experience in influencer marketing.
• Able to manage and execute multiple campaigns effectively.
• Strong communication and writing skills are essential.

Responsibilities

• Lead and manage influencer and social marketing campaigns.
• Develop proposals for clients, showcasing strategies and expertise.
• Oversee key performance indicators and manage campaign budgets.

Skills

Planning and executing Influencer campaigns

Delegating and prioritising workloads

Writing and communication skills

Working effectively under pressure

Understanding of Influencer Marketing and Social Metrics

Job description

Salary: Up to £43,000.00 (depending on experience)

About Goat

Goat is part of WPP Media (formerly GroupM), the world’s leading media investment company. Since 2015, we've been pioneers in influencer marketing, helping brands leverage the power of social to achieve real, measurable results. Today, we stand as the global leader in the space, delivering award‑winning campaigns across 70+ countries.

As part of our team, you'll collaborate with 500+ social natives worldwide, driving cutting‑edge influencer campaigns for some of the most exciting brands. Whether it’s short‑term activations or long‑term ambassador programs, we treat influencer marketing as a full‑funnel channel that drives awareness, engagement, and conversions.

Our data‑driven approach is built on insights from tracking over 100,000 influencers and campaign performance. We combine this with expert relationship management, social‑first creative strategy, paid media, and advanced tracking, measurement, and optimisation to deliver results that matter.

We’re also proud to be recognised as a recipient of the ‘Top Employer Europe 2024’ certification, underscoring our commitment to fostering a dynamic and supportive work environment. If you’re ready to be part of the team shaping the industry, we’d love to hear from you.

Responsibilities

• Lead and strategise the day‑to‑day management of influencer and social marketing campaigns, ensuring excellence in execution.
• Develop compelling proposals for prospective clients, showcasing your expertise in mechanics, influencers, and creative strategies.
• Play a key role in client pitches, collaborating closely with the Account Management team in client communications
• Take ownership of campaign success, overseeing KPIs, managing budgets across multiple campaigns, and delivering exceptional results.
• Provide strategic insights through comprehensive reports on campaign performance and maintain strong client relationships.

Required experience to apply

• Minimum of 4 years of relevant experience planning and executing Influencer campaigns.
• Demonstrable experience delegating and prioritising an ever‑changing workload.
• Competent writing and communication skills.
• Able to work effectively and calmly under pressure.
• Understanding of Influencer Marketing and Social Metrics (Impressions / Reach / Engagements).

Company Culture and Benefits

• Regular social events and ongoing clubs
• Provided MacBook laptop to work from
• Flexi‑hours
• Hybrid Working
• £200 grant to make your working from home set up comfortable once you’ve passed probation
• Health and wellbeing allowance once you’ve passed probation
• Health Insurance after you’ve passed probation
• Life Insurance Policy
• 25 Days Holiday plus bank holidays, accruing up to 30 days based on length of service
• Birthday & Work Anniversary Days Off
• Length of Service Gifts
• In‑Office Benefits such as beauty treatments & yoga
• Flexible Bank Holidays
• Free Flu Jabs

Seniority level

• Mid‑Senior level

Employment type

• Full‑time

Job function

• Marketing

Industries

• Advertising Services

Location

London, England, United Kingdom