Sales Supervisor

New Look Group; Swansea; On-site; GBP 25,000 - 30,000; Full time

Job summary

A leading fashion retailer is seeking a Supervisor to enhance customer experiences and lead a dynamic team. You will develop strategies to deliver an outstanding omnichannel service, coach team members, and ensure effective operation within the store. This role requires a strong emphasis on customer satisfaction and team engagement, playing a crucial part in fostering a positive store environment and achieving sales targets.

Benefits

Team discounts

Development opportunities

Flexible working hours

Qualifications

• Experience in retail management or supervision.
• Ability to coach and develop team members.
• Strong understanding of customer service principles.

Responsibilities

• Ensure high levels of customer service through team training.
• Drive engagement by implementing brand values.
• Develop team capabilities for delivering omnichannel experiences.

Skills

Customer service orientation

Team leadership

Coaching and development

Visual merchandising

Communication

Job description

Posted Tuesday 13 January 2026 at 01:00 | Expires Sunday 1 February 2026 at 00:59

We’re the feel-good fashion brand making style accessible and fun for over 55 years, on our website, mobile app and over 300 stores in the UK.

By living our values - we play to win, customer obsessed, we are one and it starts with me - we deliver That New Look Feeling for our customers and each other.

Job Purpose:

As a Supervisor, you will work with your management team to implement the ultimate Omnichannel experience for our customers, ensuring they are given the highest level of service by living our Service Promise.

You’ll be part of a team that has fun, supports each other and delivers results. You will do this by living and breathing our Brand Values in everything you do: Customer Obsessed, Play to Win, It Starts With Me and We Are One

You will inspire our customers to look good and express themselves with the latest fashion, wherever and whenever they want. You will achieve this by being an ambassador for the brand and demonstrating a customer first approach

Accountabilities and Responsibilities:

CUSTOMER

• Develop the team to deliver a seamless Omnichannel Customer journey within store and ensure our customers feel like they are shopping with one brand whether in store or online
• Coach and develop the team on YATD techniques, regularly observing and providing feedback to ensure they are giving advice and recommendations that our customer trusts, giving them the confidence to play with styles and ideas in fashion
• Actively take part in inspiring visual journeys in store, tailoring layout, merchandising, Windows and mannequins to reflect the local market and customer
• Embed the Service Promise of Easy/Smile/Care, by making it part of the in-store ethos, and led by the store team
• Capture customer feedback through VOTC and notify the Deputy/Store Manager of any opportunities highlighted to deliver best in store experiences
• Support in ensuring all KIND initiatives are embedded (backhauling, carrier bags, waste management etc) to deliver on our KIND values
• Delivering effective deployment of the team so that our customer’s needs are always met
• Recognise Team Members for delivering a fantastic customer experience and share successes across the Territory
• Actively support our charities and communities to ensure positive local impact in the areas in which we operate

TEAM

• Sponsor a culture of diversity and inclusion; this is foundational to how we recruit, develop and retain our teams
• Work with the Deputy/Store Manager to create an environment in which team engagement is optimised, feedback is sought and acted upon, and wellbeing initiatives are led by the Management Team
• Role modelling our Values and ensuring our Teams work with them in mind
• Actively seek out opportunities for self-development – this is as important as that of your teams
• Coach and develop a team of high performing Omnichannel advocates who are focused to deliver a great experience for our customers
• Nurture, develop and grow our teams to ensure we retain best in market and contribute to forming career pathways for our teams, along with store succession
• Support the Management Team through any change, have great communication skills and a willingness to adapt at pace in a changing environment
• Play a crucial part in building a culture that rewards and recognises both individual and team performance
• Understand key people policies and procedures and apply these in a fair and consistent manner
• Train team to keep the store environment safe for our customers and colleagues by understanding their responsibility to follow all H&S procedures

GROWTH

• Aware of store targets and KPI measures and utilises all reports to view and highlight opportunities
• Activity execution is always delivered to a high standard, with conversion opportunities maximised and markdown reduction a key focus