Product Marketing Manager

CyberProof Inc.; United Kingdom; On-site; GBP 50,000 - 70,000; Full time

Job summary

A cyber security services provider in the UK is seeking a passionate Product Marketing Manager to lead audience-centric marketing strategies and go-to-market initiatives. The ideal candidate will have 5-7 years of marketing experience, preferably within the cybersecurity sector, with strong communication skills and a technical background. This role emphasizes collaboration, content creation, and understanding customer journeys.

Qualifications

• 5-7 years in marketing or product marketing roles.
• 3-5 years experience with cybersecurity vendors preferred.
• Excellent writing and native-level English proficiency.

Responsibilities

• Drive customer-focused marketing strategies.
• Develop go-to-market strategies with sales and marketing teams.
• Conduct buyer research and build messaging.

Skills

Marketing

Product marketing

Technical orientation

Communication skills

Market research

Job description

Product Marketing Manager

CyberProof is a cyber security services and platform company whose mission is to help our enterprise customers react faster and smarter – and stay ahead of security threats, by creating secure digital ecosystems. CyberProof automates processes to detect and prioritize threats early and respond rapidly and decisively.

CyberProof services intelligently manage our customers’ incident detection and response and provide 360‑degree cybersecurity coverage. Our advanced cyber defense platform enables operational efficiency with complete transparency to dramatically reduce the cost and time needed to respond to security threats and minimize business impact.

We collaborate with our global clients, academia, cloud vendor partners and the tech ecosystem to continuously advance the art of cyber defense.

CyberProof is part of the UST Global family. Some of the world’s largest enterprises trust us to create and maintain secure digital ecosystems using our comprehensive cyber security platform and mitigation services.

For more information, see: https://www.cyberproof.com

Overview

CyberProof is seeking a passionate and experienced Product Marketing Manager to join our growing team. This role is pivotal in shaping and executing CyberProof’s differentiated story and disruptive security services offering.

What You Will Be Doing

• Audience‑Centric Marketing: Drive messaging, content, and campaign strategies focused on customer buying needs.
• GTM Strategy: Develop and implement go‑to‑market strategies and campaigns in collaboration with regional sales and marketing teams.
• Buyer Research: Conduct research on target personas, buyer needs, and decision‑making processes.
• Thought Leadership: Own and develop CyberProof’s point of view and messaging.
• Cross‑Functional Collaboration: Work closely with global security operations and analyst teams.
• Content Creation: Develop compelling presentations, webinars, whitepapers, videos, and other materials.
• Customer Journey Mapping: Define and build programs to increase awareness and adoption.

Desired Skills and Experience

• 5‑7+ years of success in marketing and/or (preferably) product marketing roles.
• Technical orientation, preferably with 3‑5+ years’ experience with cybersecurity vendors.
• Experience working with cloud service providers (Google, Microsoft, and/or AWS).
• Strong passion for product positioning and messaging.
• Outstanding writing and communication skills with English at native‑level proficiency.
• Ability to conduct market, competitor, and customer research.
• Experience in creating value propositions and messaging strategies.
• Proven ability to build pipelines for new offerings and upsell programs.
• Hands‑on experience with events, trade shows, webinars, and good presentation skills.

Bonus Points For

• Experience working with cybersecurity MSSPs and/or MDR vendors.
• Good spoken level of at least one of the following languages: German, French or Spanish.

Values

Humility: We will listen, learn, be empathetic and help selflessly in our interactions with everyone.

Humanity: Through business, we will better the lives of those less fortunate than ourselves.

Integrity: We honor our commitments and act with responsibility in all our relationships.

Equal Employment Opportunity Statement

UST is an Equal Opportunity Employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

UST reserves the right to periodically redefine your roles and responsibilities based on the requirements of the organization and/or your performance.