Performance Marketer Norwich

Cornerstone VC; Norwich; On-site; GBP 40,000 - 60,000; Full time

Job summary

A healthcare technology startup in Norwich is seeking an experienced Performance Marketer to drive customer acquisition and optimize paid media campaigns. You will work closely with the Marketing Manager and collaborate with a passionate team to enhance digital marketing initiatives. The ideal candidate has at least 3 years of experience in performance marketing, particularly with Google Ads, and strong analytical skills. This role offers competitive salary and opportunities for professional development.

Benefits

Competitive salary

Pension scheme

Opportunities for professional development

Modern office

Regular team building and events

Qualifications

• 3+ years of experience in performance marketing campaigns such as Google Ads.
• Strong analytical skills with proficiency in Google Analytics and campaign management platforms.
• Experience managing media budgets of £100k+ monthly.

Responsibilities

• Plan, execute and optimise paid media campaigns across channels.
• Manage campaign optimisation to maximise ROI.
• Conduct A/B testing on ads and landing pages.

Skills

Performance marketing experience

Analytical skills

Campaign management

Collaboration

Tools

Google Analytics

Google Ads

Excel

Job description

🎯 Our mission?

To increase accessibility to prescription medications and improve health outcomes by providing a seamless, technology‑driven solution that empowers brands to integrate digital health services effortlessly. Evaro strives to build the online banking for UK healthcare.

🚀 Our journey

Evaro was founded in 2018 by Dr Thuria Wenbar and Dr Oskar Wenbar after realizing that 25% of A&E consultations and 40% of GP appointments focused on minor health conditions. Starting as an online service for e‑Surgery and e‑Pharmacy, Evaro has since expanded its offerings to support 13.5 million patients across NHS and private healthcare services in the UK.

🌱 Our values

Put Patients First | Teamwork Makes It Work | Level Up | Embrace Innovation

Join us as a Performance Marketer to accelerate customer acquisition, optimise paid media performance, and support our growth across digital channels. You will play a key role in driving ROI and supporting data‑driven marketing initiatives across the business.

You will report to the Marketing Manager and collaborate closely with the wider Marketing team.

As a Performance Marketer at Evaro, you will:

• Plan, execute and optimise paid media campaigns across channels (especially Google) to drive customer acquisition and revenue growth
• Manage campaign optimisation to maximise ROI and hit key performance metrics (CPA, ROAS)
• Conduct A/B testing on ad copies, landing pages and audience segments to continuously improve campaign performance
• Monitor campaign metrics and competition performance to provide actionable insights to the Marketing Manager
• Collaborate with Data Analyst, designers and developer in the marketing team to improve funnel conversion rates

Essential Skills, Experience & Qualifications:

• 3yr+ relevant experience in performance marketing campaigns such as Google Ads
• Strong analytical skills with proficiency in Google Analytics, campaign management platforms and Excel/Google Sheets
• Hands‑on experience managing substantial media budgets (£100k+ monthly) and demonstrable track record of achieving performance targets
• Deep understanding of digital marketing metrics, attribution models and conversion funnel optimisation.
• Ability to work collaboratively with cross‑functional teams including creative, clinical and data.

Desirable Skills, Experience & Qualifications:

• Experience working with Meta Ads Manager, Bing, LinkedIn Campaign Manager, etc
• Familiarity with Google Tag Manager
• Experience scaling performance marketing programmes in high‑growth environments

🤔 What you can expect

• Work in a fast‑growing startup redefining healthcare through technology and data
• Collaborate with innovative clients and a passionate, forward‑thinking team
• Take on high‑impact projects that directly shape the future of digital healthcare
• Embrace innovation in a company centred on technology‑driven solutions

🎁 Perks

• Competitive salary
• Pension scheme
• Opportunities for professional development and growth
• A modern office based just outside of Norwich
• Regular team building and events

💬 Our hiring process

• Online initial conversation with our Talent Partner (Kate)
• On‑site Interview with the Hiring Manager
• On‑site business case to connect with the team and experience the company culture
• Offer

Locations

Norwich

About Evaro

Evaro was founded in 2018 by clinicians as a sustainable option to the huge amount of paper waste produced by the NHS. Based in Norwich, we are purely an online service, offering a variety of treatments online through an online consultation with our prescribing team.