Paid Social Executive

SMG North America; Leeds; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading digital marketing agency in the UK is seeking a Paid Social Executive to manage and optimise paid social media campaigns. The ideal candidate will have experience in campaign management and strong analytical skills. This role is ideal for individuals who thrive in fast-paced environments and enjoy taking ownership of their work. The position offers a competitive salary and various perks including a wellbeing fund and hybrid working options.

Benefits

10% discretionary bonus

£1,800 yearly wellbeing fund

Free Headspace subscription

£500 yearly Learning Fund

4 extra Wellbeing Days off per year

Flexible and hybrid working

Qualifications

• 1+ years of experience optimising campaigns in Meta.
• Must be able to prioritise tasks in a fast-paced environment.

Responsibilities

• End-to-end ownership of Paid Social campaigns.
• Regularly update the digital media manager on campaign pacing and performance.
• Assist with new partner implementation and testing.

Skills

Paid social media buying

Optimising campaigns in Meta

Strong analytical skills

Proactiveness and willingness to learn

Teamwork and collaboration

Job description

Join to apply for the Paid Social Executive role at SMG

Location: London, Manchester or Leeds, 2 days a week in office

Salary: From £32,000 + 10% discretionary bonus

Overview

We are looking for a Paid Social Executive to join our Media team at SMG for a 1 year fixed term contract. In this role, you will work as a key digital specialist, responsible for activating and managing paid social media campaigns across multiple agencies and partnerships within the SMG family. Under the guidance of senior team members, you will have end to end ownership of campaigns, including activation, pacing, optimisation and reporting.

If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be your right role.

Why SMG?

At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us—people who are curious, ambitious, and eager to learn, whether as specialists or across teams.

Our culture is everything. If you’re someone who stays honest, stays hungry, stays foolish, and has fun, you’ll feel right at home here.

We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.

We’re proud to be ranked the #1 Best Marketing and Media Agency and to have received World-Class accreditation from Best Companies.

What You’ll Be Doing

Campaign activation and management

• End-to-end ownership of Paid Social campaigns, including activation, pacing, optimisation, and reporting.
• Follow best practice and SMG frameworks, with campaign responsibilities including but not limited to troubleshooting, conversion tracking build, preview link creation, campaign build, 1PD audience push, activation, pacing, performance, optimisation and campaign reporting.
• Regularly update the digital media manager on campaign pacing, performance and any delivery issues.
• Assist with new partner implementation and testing.

Reporting

• Mid campaign and end of campaign reporting.
• Working with planning, insights, and digital media managers assist with PCA creation and delivery.
• Attend client calls where necessary alongside senior team members.
• Find performance opportunities, and share findings across teams.
• Offer support to the wider media team as required, helping with related queries and wider team responsibilities.
• Keep pace with industry trends and proactively support with driving forward new opportunities and propositions.

Our Values

Stay honest. Stay hungry. Stay foolish. Have fun.

Explore what that means to us here

Benefits

• 10% discretionary bonus
• £1,800 yearly wellbeing fund (on top of your salary!)
• Free Headspace subscription
• £500 yearly “Learning Fund” for learning
• 4 extra Wellbeing Days off per year
• Summer & Winter conferences + year-round celebrations
• 4pm finishes every Friday
• Flexible and hybrid working

Explore all our benefits here

Requirements

A Little Bit About You

You’ll bring:

• Experience of paid social media buying
• 1+ years of experience optimising campaigns in Meta (other platforms are advantageous)
• Strong analytical skills and attention to detail.
• Must be able to prioritise tasks in a fast-paced environment.
• Proactiveness and willingness to learn.
• Teamwork and collaboration

Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.

Location and Contract

Location: London, Manchester or Leeds, 2 days a week in office. Employment type: 1 year fixed term contract.

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