Media Activation Lead - Hybrid & Influencer Campaigns

Beiersdorf AG; Birmingham; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading consumer goods company in Birmingham is seeking a UK & ROI Activation Manager on a 12-month fixed term contract. This role focuses on delivering high-quality media campaign activation and managing agency relationships while driving compliance with global standards. The ideal candidate will have a strong background in media planning and activation, with proven skills in managing multi-channel campaigns and integrating influencer marketing into brand strategies. The position offers a competitive salary, hybrid working, and various benefits.

Benefits

Competitive salary

Annual bonus

Defined contribution pension

Private medical & dental insurance

Life assurance

Critical illness

Discounts on products

25 days holiday

Free head office parking

Qualifications

• Experience in media planning and activation, ideally in the FMCG or beauty sectors.
• Proven track record of managing media agencies.
• Experience in delivering multi-channel campaigns.
• Strong understanding of media measurement and evaluation.
• Familiarity with financial processes and media budgeting.

Responsibilities

• Lead activation of media and communication plans across channels.
• Manage media budgets and agency relationships.
• Deliver insightful campaign evaluations and reports.
• Support local marketing teams with media strategies.

Skills

Media planning

Media activation

Influencer marketing

Budget management

Analytical skills

Job description

A leading consumer goods company in Birmingham is seeking a UK & ROI Activation Manager on a 12-month fixed term contract. This role focuses on delivering high-quality media campaign activation and managing agency relationships while driving compliance with global standards. The ideal candidate will have a strong background in media planning and activation, with proven skills in managing multi-channel campaigns and integrating influencer marketing into brand strategies. The position offers a competitive salary, hybrid working, and various benefits.