Marketing & Social Media Manager

Mind Friend; City of London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading mental health platform in London is seeking a Marketing & Social Media Manager. In this role, you will create and execute marketing strategies to enhance the brand's presence across social media platforms. Ideal candidates should have 3-5 years of experience in marketing and a passion for mental health. Join us to promote awareness and foster community growth through impactful campaigns.

Benefits

Opportunity for full-time employment

Mentorship and training

Skill development

Hybrid work experience

Certificate of completion

Qualifications

• 3-5 years of experience in marketing and social media management.
• Strong understanding of social media trends and best practices.
• Proficient in creating original content for various platforms.

Responsibilities

• Develop and implement marketing strategies to boost brand awareness.
• Manage social media accounts and create engaging content.
• Analyze marketing campaign performance and provide insights.

Skills

Social media management

Marketing strategy development

Excellent communication skills

Content creation tools proficiency

Strong analytical skills

Passion for mental health

Tools

Canva

Adobe Creative Suite

Hootsuite

Buffer

Job description

MindFriend is a leading mental health platform dedicated to bridging the gap between expert psychology knowledge and public awareness. We are seeking a dynamic Marketing & Social Media Manager to join our team. In this multifaceted role, you will be responsible for developing and executing marketing strategies that enhance our brand's presence and engagement across various social media platforms. Your passion for mental health, combined with your expertise in marketing and social media, will help us create impactful campaigns that resonate with our audience and foster community growth.

Base pay range

This range is provided by MindFriend. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Website: https://mindfriend.com/

LinkedIn: https://uk.linkedin.com/company/mindfriend

Key Responsibilities

• Marketing Strategy Development: Create and implement comprehensive marketing strategies that align with MindFriend's mission and objectives, focusing on increasing brand awareness and driving user engagement.
• Social Media Management: Oversee all social media accounts, including planning, scheduling, and creating content that educates, inspires, and engages our audience, particularly on platforms like Instagram, Facebook, YouTube, and TikTok.
• Analytics & Reporting: Monitor, analyze, and report on social media and marketing campaign performance, providing insights and recommendations for optimization.
• Community Engagement: Foster an active online community, engaging with users through comments, messages, and interactive content. Respond to inquiries and feedback in a timely manner.
• Collaboration: Work closely with psychologists and other team members to ensure content accuracy and relevance, aligning marketing materials with mental health best practices.
• Content Creation: Generate original content ideas, including blog posts, social media campaigns, newsletters, and promotional materials that resonate with our audience.
• Brand Development: Help maintain a consistent brand voice across all marketing and social media channels, ensuring all communications reflect MindFriend's mission and values.

Qualifications

• Proven experience (minimum 3-5 years) in marketing and social media management, preferably within the mental health or wellness industry.
• Strong understanding of social media platforms, trends, and best practices, particularly in relation to mental health content.
• Excellent communication skills, both written and verbal, with a knack for storytelling.
• Proficient in content creation tools (e.g., Canva, Adobe Creative Suite) and social media management platforms (e.g., Hootsuite, Buffer).
• Strong analytical skills to interpret performance data and make informed decisions.
• Ability to work independently in a remote setting and manage multiple projects effectively.
• A deep passion for mental health and a commitment to promoting awareness and education.

Benefits

• 🔑 Opportunity for Full-Time Employment: Successful interns may be considered for full-time roles.
• 🌱 Mentorship & Training: Receive continuous guidance, supervision, and mentorship from experienced professionals, with the opportunity to work closely with a professional team.
• 📁 Skill Development: Build research, writing, communication, and digital content creation skills.
• 🌍 Hybrid Experience: Combine flexible remote work with hands-on team collaboration.
• 🏆 Certificate of Completion: Receive a certificate to enhance your career prospects.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing

Industries

• IT Services and IT Consulting

Location: London, England, United Kingdom