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Marketing Manager - Events

LexisNexis

City of London

On-site

GBP 60,000 - 80,000

Full time

23 days ago

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Job summary

A global information services provider is looking for a Marketing Manager to develop effective marketing strategies for events. Responsibilities include overseeing marketing campaigns, coaching a team, and leveraging data for decision-making. The ideal candidate has strong project management skills and experience with Salesforce. This role is based in the United Kingdom and offers a range of employee benefits, including health and wellness programs.

Benefits

Generous holiday allowance
Health screening and private medical benefits
Life Assurance
Competitive pension scheme
Save As You Earn share option scheme
Travel Season ticket loan
Electric Vehicle Scheme
Parental leave options
Employee Assistance Programme
Learning and development resources
Employee discount scheme

Qualifications

  • Experience in event marketing and campaign management.
  • Proven ability to create effective messaging and high-quality copy.
  • Strong analytical skills for data-driven decision-making.

Responsibilities

  • Develop and execute marketing strategy for events.
  • Analyze campaign success and allocate resources effectively.
  • Oversee and coach marketing executives.

Skills

Project management
Copywriting
Marketing data analysis
Leadership
Adaptability

Tools

Salesforce
Eloqua
Job description
About our Business

At ICIS, our mission is to optimize the world's resources. We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. We create a comprehensive view of commodities markets, providing companies with the data and intelligence to successfully navigate across global value chains every day. Our customers benefit from instant access to price assessments, reports and forecasts, a dedicated news channel and supply and demand data. Learn more about ICIS at https://www.icis.com/explore

About the Team

Our teams are fuelled by curiosity, relentlessly pursuing better customer outcomes. We're on a mission to deliver an unparalleled customer experience, excelling in communication. In a fast-paced environment, we thrive, embracing change with flexibility and composure under pressure. Our high-energy, self-motivated individuals are driven by a genuine desire to make a positive mark on our business. But that's not all – we're creative problem solvers with an entrepreneurial spirit.

About the Role

As a Marketing Manager, you will be part of a small team responsible for planning and executing events. If you are an experienced Event Marketing professional with a track record of developing strategy, understanding your audience and delivering results, we invite you to join our team.

Responsibilities

Develop a clear marketing strategy for our events that focuses on delegate and sponsorship revenue targets and aligns with our broader corporate vision.

Analyse and report on the success of our campaigns and focus our resources effectively.

Oversee the workload of two marketing executives and help coach and develop them.

Champion data strategy to generate a constant flow of new and relevant contacts.

Brief and allocate resources for the telesales team to drive bookings.

Collaborate with internal and external designers on the design and production of marketing materials.

Leverage value from the editorial and product management teams to drive content marketing initiatives.

Utilize social networking channels innovatively to generate traffic and increase event awareness.

Requirements

Excellent project management skills with the ability to work on multiple campaigns while managing stakeholders.

Experience in creating messaging, writing high-quality copy, and proofing content.

Proficient in analysing marketing data to draw insights for data-led, responsive decision-making.

A natural leader who is also comfortable working at a fast pace and executing tasks.

Adaptable and confident, open to trying new ideas and techniques.

Experience with Salesforce and Eloqua or similar systems.

Event experience in a conference, exhibition, or training environment is advantageous.

Working for you
  • Generous holiday allowance with the option to buy additional days
  • Health screening, eye care vouchers and private medical benefits
  • Life Assurance
  • Access to a competitive contributory pension scheme
  • Save As You Earn share option scheme
  • Travel Season ticket loan
  • Electric Vehicle Scheme
  • Maternity, paternity and shared parental leave
  • Employee Assistance Programme
  • Access to emergency care for both the elderly and children
  • CARES days, giving you time to support the charities and causes that matter to you
  • Access to employee resource groups with dedicated time to volunteer
  • Access to extensive learning and development resources
  • Access to employee discount scheme via Perks at Work

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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. EEO Know Your Rights.

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